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This is a varied role combining event marketing, delegate sales, CRM management and member engagement. You'll play a key role in driving attendance and revenue across a portfolio of high-profile events while building strong relationships with members and industry stakeholders. Working closely with the Events, Membership and Marketing teams, you'll take ownership of delegate sales campaigns, event promotion and attendee engagement across a busy annual events programme.
Job Responsibility
Developing and delivering marketing campaigns to maximise event attendance and revenue
Creating compelling email marketing content and promotional copy
Managing event sales pipelines and CRM data
Building target lists and identifying new delegate opportunities
Developing relationships with members, prospective attendees and industry stakeholders
Generating revenue through outbound engagement, calls, meetings and email campaigns
Monitoring sales performance and producing regular reports and insights
Managing bookings, registrations and event administration
Representing the organisation at events and networking opportunities
Requirements
Experience in event sales, membership engagement, commercial events or B2B marketing
Strong CRM and database management skills
Experience managing sales pipelines and reporting
Excellent copywriting and communication skills
Confidence engaging with senior stakeholders
Strong organisational skills and the ability to manage multiple priorities
A proactive, self-starting approach and a genuine interest in building relationships
What we offer
Bonus
Hybrid working model
Excellent benefits package
Genuine opportunities for progression and development