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Senior Channel Marketing Manager

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BrainWorks

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Location:
United States

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Category:
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Salary:

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Job Description:

Looking to join a stable, growth-oriented consumer products company where you can make a visible impact? My client is seeking a Senior Channel Marketing Manager to support a highly recognized consumer products business with a significant presence across big box and major retail channels, where they are considered a leading player within their category. Reporting directly to the VP, Business Manager, this individual will play a key role in driving channel strategy, line reviews, merchandising initiatives, pricing strategy, packaging, and commercialization efforts across both branded and private label products. The company offers a collaborative, cross-functional culture with strong internal tenure, exposure to senior leadership, and the opportunity to make a meaningful impact within a growing organization.

Job Responsibility:

  • Develop and execute channel marketing and commercialization strategies across major retail accounts
  • Lead line reviews, promotions, merchandising initiatives, pricing strategies, packaging, and product launches
  • Partner cross-functionally with sales, manufacturing, operations, finance, and marketing teams
  • Create sales tools, presentations, and customer-facing materials
  • Analyze market trends and business performance to support strategic decision making
  • Help drive process improvements and support a more systems-driven environment
  • Lead and mentor a Channel Marketing Specialist

Requirements:

  • 6–10+ years of consumer products, channel marketing, commercialization, or category management experience
  • Strong exposure to big box and major retail environments
  • Proven strategic thinking and problem-solving capabilities
  • Strong analytical, organizational, and communication skills
  • Experience supporting line reviews, promotions, merchandising, and product launches
  • Ability to work cross-functionally in a fast-paced environment
  • Strong Excel and PowerPoint skills
  • Experience with branded and private label products preferred

Nice to have:

Experience with branded and private label products

Additional Information:

Job Posted:
May 16, 2026

Employment Type:
Fulltime
Work Type:
Remote work
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