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Senior Channel Manager

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Brunswick

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Location:
United States , Chicago ▼

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Category:
Sales

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Contract Type:
Not provided

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Salary:

100900.00 - 160800.00 USD / Year
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Job Description:

The Sr. Channel Manager, Amazon , is a critical member of the Brunswick Specialty Retail Enablement team, representing Navico Group to support in achieving incremental sales growth on Amazon. This role supports Brunswick business units to manage and optimize our brands’ presence on Amazon in service of shared channel growth objectives. In this role, you will be responsible for overseeing the cross-functional execution and promotion of the company’s product listings, and ensuring the implementation of marketing strategies meets the business channel objectives to drive sales growth profitably and minimizing conflict with key partners. You will collaborate with cross-functional teams to enhance brand presence, optimize advertising and promotional efforts, and improve the product launch process.

Job Responsibility:

  • Serve as the liaison to the business ensuring that the Center of Excellence is prioritizing the business needs, feeding the business channel insights and guiding the business in their decision-making
  • Operate as the primary representative to the business on Amazon channel enablement activities and day-to-day channel activations
  • Contribute to the development and execution of marketing strategies tailored to specialty retail channels, ensuring alignment with broader business objectives
  • Create the merchandising strategy by brand, providing direction on content prioritization, launch priorities and promotional support in collaboration with the Division Channel team, Digital Shelf and Performance Marketing teams
  • Work closely with the Division and Performance Marketing teams to plan and execute advertising campaigns, promotions, and brand awareness initiatives to drive sales growth
  • Working closely with the Channel Analyst, monitor key performance metrics, analyze sales trends, and generate reports to provide actionable insights that improve profitability and efficiency

Requirements:

  • Bachelor’s degree in Marketing, Business, Communications, or a related field
  • 5-10 years of experience in retail e-commerce, preferably with Amazon
  • Strong understanding of digital merchandising and product content management
  • Proficient in data analysis and reporting tools
  • Excellent organizational and project management skills
  • Ability to work cross-functionally and manage multiple priorities
  • Strong communication skills and attention to detail
  • Excellent presentation skills

Nice to have:

  • Experience working within or supporting a COE or similar cross-functional marketing initiative
  • Familiarity with Amazon Advertising tools and strategies
  • Proficiency in content management systems (CMS) and product information management (PIM) platforms
  • Knowledge of retail media networks and how they integrate with broader marketing strategies
  • Strong analytical skills with experience using BI tools (e.g., Tableau, Power BI) to visualize and communicate performance insights
  • Understanding of e-commerce compliance standards and experience managing partner compliance programs
  • Ability to thrive in a fast-paced, evolving environment with a proactive and solution-oriented mindset
  • Experience using Stackline, Pacvue or similar in managing Amazon or eCommerce channel
What we offer:
  • medical
  • dental
  • vision
  • paid vacation
  • 401k (up to 4% match)
  • Health Savings Account (with company contribution)
  • well-being program
  • product purchase discounts
  • annual discretionary bonus

Additional Information:

Job Posted:
February 20, 2026

Employment Type:
Fulltime
Work Type:
On-site work
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