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Virta Health Logo Virta Health · -

Senior Channel Manager, Direct Mail

141854.00 - 162690.00 USD / Year · Job Posted February 20, 2026
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Job Description

Virta Health is on a mission to transform type 2 diabetes and weight-loss care. Current treatment approaches aren’t working—over half of US adults have either type 2 diabetes or prediabetes, and obesity rates are at an all-time high. Virta is changing this by helping people reverse their metabolic condition through innovations in technology, personalized nutrition, and virtual care delivery reinvented from the ground up. We have raised over $350 million from top-tier investors, and partner with the largest health plans, employers, and government organizations to help their employees and members restore their health and take back their lives. Join us on our mission to reverse metabolic diseases in one billion people. Direct mail is one of Virta’s most significant drivers of new member growth. This role owns its continued scalability, efficiency, and innovation.

Job Responsibility

  • Own and scale a multi-million dollar direct mail program as a primary driver of applications and enrollments
  • Translate testing into financial impact, forecasting performance and influencing quarterly growth targets
  • Build and operationalize a repeatable experimentation engine (creative, segmentation, timing, format)
  • Improve channel efficiency through automation, vendor strategy, and reduced manual workflows
  • Expand our creative and personalization playbook to increase response rates across client segments

Requirements

  • Proven owner of a marketing channel from strategy to execution
  • Experience with direct-mail + cross-channel optimization experience
  • Strong experimentation discipline & taxonomy ownership
  • Cross-functional influencer with data-first instincts
  • Experience translating marketing tests into financial impact and forecasting

What we offer

  • Offers Equity
  • Offers Bonus
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