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Senior Brand Specialist

United Kingdom, London 70000.00 - 80000.00 GBP / Year · Job Posted February 06, 2026
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Job Description

Our client, a fast-scaling fintech business is looking for a Senior Brand Specialist who is part brand-campaigner and part systems-builder. This isn't about maintaining a brand; it’s about architecting a new category. In an industry that hasn’t changed in 30 years, you will be responsible for making the world fall in love with a decentralised, direct model of commerce. You will push the brand into the mainstream with 'bite' and ambition, challenging the status quo and shaping how modern economics are understood.

Job Responsibility

  • Drive brand reputation by creating bold, 'POV-led' campaigns and cultural moments that challenge the old guard
  • Use LLMs, automation, and creator collaborations to scale the company’s voice faster and further than traditional teams
  • Build lightweight, scalable frameworks (and AI-ready scaffolding) so the rest of the org can create on-brand content at high velocity
  • Write and shape flagship content—from campaign scripts to long-form POV pieces—that turn abstract technical concepts into a compelling movement
  • Curate the events, partnerships, and creator ecosystems that give the brand global relevance

Requirements

  • Track record of building or activating ambitious challenger brands in complex B2B, Fintech, or Marketplace sectors
  • Exceptional storyteller with a sharp, conviction-led writing style
  • Use LLMs and automation as a 'force multiplier' for brand creation and distribution
  • Love turning abstract ideas into repeatable frameworks that unlock speed for the whole company

What we offer

  • Share options
  • 26 days holiday + 8 bank holidays (which you can swap for more meaningful days if you wish)
  • Pension
  • £1,200 per year for your remote set-up
  • £150 per month for wellbeing

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