CrawlJobs Logo
Intercom Logo Intercom · -

Senior Brand Marketing Manager, Media

United States, San Francisco 148500.00 - 177375.00 USD / Year · Job Posted January 06, 2026
Apply Position
Job Link Share

Job Description

Intercom is looking for someone with deep expertise in brand advertising and media strategy to help shape how the world experiences our brand. This role owns the end-to-end development of high-impact brand campaigns, from insight and strategy through media planning, launch, and performance storytelling. You’ll lead Intercom’s brand media program, determining where and how we show up across channels like CTV, OOH, audio, publishers, display, and paid social—and ensuring every placement works harder to drive awareness, consideration, and long-term brand impact.

Job Responsibility

  • Lead the execution of brand marketing campaigns to drive brand awareness and consideration, from insight identification, brief creation, planning, creative development, multi-channel execution, launch and post-campaign evaluation
  • Lead Intercom’s brand media program to drive awareness and consideration, working with external media partners and internal media teams to develop media strategies across the full funnel
  • Develop media plan recommendations for brand campaigns and oversee the execution of media buying across CTV, OOH, audio, publishers, display and paid social
  • Work with internal creative teams and agencies to drive creative development and ensure the brand comes to life in the best way for each content type and channel to achieve brand goals
  • Collaborate with brand strategy, product marketing, performance marketing and content marketing teams to drive key campaigns and ensure cohesive brand messaging and alignment of initiatives
  • Synthesize data and analytics to measure campaign effectiveness, gain insights and optimize campaigns for better performance

Requirements

  • 8+ years of experience in brand marketing
  • Ideally half of experience in a B2B SaaS environment
  • Demonstrated expertise managing and executing strategic & tactical, large-scale advertising campaigns across brand media channels (i.e. OTT/CTV, streaming audio, OOH, publishers and paid social)
  • Experience in guiding multi-disciplinary and cross-functional marketing teams for campaign execution
  • Strong analytical skills: advanced proficiency with spreadsheets and experience using analytics or BI tools (Looker, Tableau, etc.)
  • A balance of strategic thinking and tactical execution
  • Analytical and curious by nature
  • Clear and succinct written communication and comfort in presenting to executive audiences and cross-functional partners
  • Thrive in a fast moving growth stage environment and comfortable operating with ambiguity

What we offer

  • Competitive salary and meaningful equity
  • Comprehensive medical, dental, and vision coverage
  • Regular compensation reviews
  • Flexible paid time off policy
  • Paid Parental Leave Program
  • 401k plan & match
  • In-office bicycle storage
  • Fun events for Intercomrades, friends, and family
Intercom - All Job Offers

Looking for more opportunities?

Search for other job offers that match your skills and interests.

Suggested Tags: Frontend Developer Secretary Talent Manager Salesforce Administrator Data Analyst
Similar Jobs for

Senior Brand Marketing Manager, Media

8 matching positions

Senior Brand Marketing Manager

This is a maternity cover role for the Senior Brand Marketing Manager, responsib...
Location
Location
Singapore , Singapore
Salary
Salary:
Not provided
https://www.marriott.com Logo
Marriott Bonvoy
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • B2C brand marketing experience preferably in lifestyle, or consumer brands
  • over 7 years of work experience, with two or more years of managerial experience preferred
  • experienced in managing external creative, media, influencer or research agencies to ensure strategic alignment, high quality output and timely execution
  • experienced in a regional role, with the ability to work effectively across different geographies, cultures and matrixed teams
  • budget management skills to manage brand marketing funds, optimizing resources to maximize results to objectives
  • ability to solve problems quickly, think creatively, and manage multiple streams of work
  • excellent communication, interpersonal, and presentation skills
  • demonstrated ability to project manage complex initiatives from conception to successful execution.
Job Responsibility
Job Responsibility
  • Manages execution of upper funnel, brand marketing integrated campaigns and initiatives across Marriott Bonvoy, Premium & Select Brands in APEC
  • partners with stakeholders across local market teams, brand management, PR, Media, and preferred media, creative, influencer and research agencies
  • tracks and analyzes the effectiveness of brand marketing initiatives
  • leads always-on influencer strategy and execution across APEC
  • manages agency relationships, content development, and performance tracking
  • monitors brand health of focus brands
  • analyzes campaign performance across paid, owned, and earned channels
  • conducts ad-hoc research to fill in gaps in consumer understanding
  • stays abreast of industry trends, competitor activities, and consumer preferences
  • provides brand marketing support for new hotel openings, key brand programming moments, and tactical initiatives across the portfolio
What we offer
What we offer
  • Inclusive, people-first culture
  • opportunities for professional growth and development
  • diverse workforce environment.
  • Fulltime
Read More
Arrow Right

Senior Manager, Brand Marketing, Edition Hotels

Strategic, culturally attuned brand storyteller role supporting the Senior Direc...
Location
Location
United States , Bethesda
Salary
Salary:
47.30 - 68.31 USD / Hour
https://www.marriott.com Logo
Marriott Bonvoy
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 4-year degree from an accredited university in Marketing, Business, Communications, or related field
  • 5+ years of progressive experience in brand marketing, preferably in luxury, lifestyle, or hospitality sectors
  • Demonstrated ability to lead cross-functional initiatives, manage complex projects, and work in a matrixed global organization
  • Proven experience in integrated campaign management, partnership activation, and content marketing
  • Strong visual and written communication skills with a sharp creative eye
  • Budget management and performance tracking expertise
Job Responsibility
Job Responsibility
  • Support the execution of EDITION's global marketing plan across key brand campaigns, hotel openings, digital/social content, and partnership activations
  • Act as brand guardian, ensuring brand voice and visual identity are applied consistently across consumer-facing platforms
  • Lead integrated marketing campaign planning with internal and external stakeholders
  • Manage marketing asset development, including creative toolkits, templates, promotional packages, and marketing collateral
  • Support hotel-level programming by coordinating messaging and marketing tools across pre-opening and post-launch phases
  • Collaborate with paid media teams to manage media strategy and ensure campaign goals are aligned with global brand objectives
What we offer
What we offer
  • 401(k) plan
  • stock purchase plan
  • discounts at Marriott properties
  • commuter benefits
  • employee assistance plan
  • childcare discounts
  • medical, dental, vision coverage
  • health care flexible spending account
  • dependent care flexible spending account
  • life insurance
  • Fulltime
Read More
Arrow Right

Senior Media Manager, Retail Commerce

We are seeking a Senior Media Manager, Retail Commerce, responsible for leading ...
Location
Location
United States , Denver, CO or San Diego, CA
Salary
Salary:
90000.00 - 115000.00 USD / Year
mindgruve.com Logo
Mindgruve
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 4-6 years of hands-on experience managing Amazon Search Campaigns, Trade Desk, Stack Adapt, Walmart, or other eCommerce platforms is a plus
  • 2-3 years of hands-on experience with Amazon DSP
  • 3-4 years of hands-on experience working with 3rd party platforms for management and/or reporting (i.e. Skai, IntentWise, etc.)
  • Strong understanding of Digital Marketing tenants and marketing journeys/funnels
  • Analytically minded & extremely detail-oriented
  • Forward-thinking & eagerness to learn new things (platforms, channels, systems), willingness to ask questions, and work in a collaborative environment
  • Ability to self-manage and adhere to deadlines in a fast-paced environment
  • Proficiency in Microsoft Excel (i.e. vlookup, filtering, pivot tables)
  • Strong business interpersonal skills, both written and verbal
  • Problem solving—comfortable diving in and conducting analysis to create out of the box solutions
Job Responsibility
Job Responsibility
  • Lead client calls, daily client engagements, and drive strategy discussions for Retail Media clients and collaborate with Brand Managers on multi-channel retail media strategies for brand partners
  • Help brands to plan and develop a budget and then deliver campaigns according to KPIs agreed upon with the client
  • Provide guidance on product optimizations to ensure campaigns are set up for success and that all campaigns are meeting and exceeding client expectations
  • Develop and manage daily, weekly, and monthly reporting, analytics, and performance insights for digital marketing campaigns
  • Establish key metric reports, track progress and trends, and effectively communicate campaign results and insights
  • Manage and deliver AMC cross-platform insights and work with the programmatic team to build out custom audiences that are backed by search + DSP data
  • Having a pulse and opinion on industry news, translating marco trends into tailored recommendations and actions for clients
  • Work with teams to identify new opportunities for clients under management, as well as work to quickly resolve any client issues
  • Lead, mentor and coach 1-2 Retail Media Specialists to achieve individual and team growth. Foster a culture of excellence, collaboration, and continuous improvement with the brand management team
  • Be a champion of the Retail Media team’s core values
What we offer
What we offer
  • medical insurance
  • dental insurance
  • vision insurance
  • flexible spending account
  • voluntary life and accident plans
  • 401(k) retirement plan with matching
  • Fulltime
Read More
Arrow Right

Senior Amazon & Retail Media Paid Media Manager

Wpromote is looking for a Senior Manager to join our growing Amazon & Retail Med...
Location
Location
United States
Salary
Salary:
85000.00 - 100000.00 USD / Year
wpromote.com Logo
Wpromote
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 3+ years of experience consulting on or directly managing Amazon Advertising accounts for both sponsored ads
  • 2+ years of experience consulting on or directly managing Amazon Advertising Accounts for ADSP
  • Experience working with or at a brand with $1M+ in annual ad budgets
  • Experience directly managing ads on retailers outside of Amazon (Walmart, Target, Criteo)
  • Great communication skills both written and oral, with a strong attention to detail
  • Great organization, the ability to balance client timelines and business needs, across multiple clients
  • The ability to manage client expectations and priorities
  • Experience presenting to senior-level client contacts during monthly executive summaries or QBRs
  • A deep understanding of paid search, which includes campaign buildouts, bid optimizations, reporting, and advanced knowledge of the different ad types
  • Knowledge about how Amazon marketing and performance affects the purchase funnel
Job Responsibility
Job Responsibility
  • Accountable for managing a book of retail media business across Amazon, Walmart, Target and other retailers
  • Designing, implementing and managing ad spend across campaigns, while having a full grasp of how different ad types work together to further our client’s goals
  • Monitoring daily trends, opportunities, and spend across multiple brands
  • Proactively communicating with clients about account health, ad performance, sales, best practices, potential opportunities and developing action plans to improve results
  • Working in a dynamic, time-intensive environment where competing priorities are commonplace
  • Closely monitoring competitors and category trends
  • Auditing prospective Amazon accounts and identifying areas for improvement to assist in the sales process
  • Developing and maintaining a strong understanding of new or emerging trends within Amazon and other marketplaces
  • Tasked with some special projects as needed to help the growth of the department
What we offer
What we offer
  • Remote-first culture
  • Unlimited PTO
  • Extended Holiday break (Winter)
  • Flexible schedules
  • Work from anywhere options*
  • 100% paid parental leave
  • 401(k) matching
  • Medical, Dental, Vision, Life, Pet Insurance
  • Sponsored life insurance
  • Short Term Disability insurance and additional voluntary insurance
  • Fulltime
Read More
Arrow Right

Senior Manager- Paid Media

The Senior Manager, Paid Media will support the Director of Media in executing a...
Location
Location
United States , Columbia
Salary
Salary:
80336.75 - 140851.54 USD / Year
adtalem.com Logo
Adtalem Global Education
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor's Degree preferably in marketing a related field.
  • Master's Degree MBA Preferred
  • Eight (8) years at an agency or brand directly responsible for the execution of paid media.
  • Experience running both brand and performance media with the knowledge to connect media performance through the funnel to drive efficiency and growth.
  • Strong analytical skills with experiecne in campagin performance reporting and optimization.
  • Familiarity with MMM, incrementality, and brand measurement to optimize media.
  • Ability to manage multiple priorities in a fast-paced regulated environment.
  • Strong communication and collaboration skills across cross-functional teams.
  • Excellent project management and organizational skills.
  • Proficiency in media platforms such SA360, DV360, Meta Ads Manager, DSP's and analytic tools.
Job Responsibility
Job Responsibility
  • Assist in the execution of full-funnel media strategies aligned with brand growth, lead generation, and enrollment goals.
  • Manage day-to-day operations of media campaigns, including budgeting, pacing, and performance monitoring.
  • Collaborate with analytics and agency teams to implement measurement frameworks (MMM, Salesforce, Incremenatlity) and optimize channel performance.
  • Support test-and-learn initiatives by coordinating creative and media experiments and reporting on outcomes.
  • Partner with creative and web teams to ensure alignment between media placements and messaging.
  • Maintain documentation and reporting dashboards to track campaign KPIs and budget pacing.
  • Coordinate with internal stakeholders across marketing, enrollment, and analytics to ensure campaign alignment.
  • Serve as a point of contact for agency partners on campaign execution and reporting.
  • Assist in preparing presentations and performance summaries for leadership and cross-functional teams.
  • Contribute to the development of media briefs and creative asset planning.
What we offer
What we offer
  • Health, dental, vision, life and disability insurance
  • 401k Retirement Program + 6% employer match
  • Participation in Adtalem’s Flexible Time Off (FTO) Policy
  • 12 Paid Holidays
  • Fulltime
Read More
Arrow Right

Senior Manager- Paid Media

The Senior Manager, Paid Media will support the Director of Media in executing a...
Location
Location
United States , Minneapolis
Salary
Salary:
80336.75 - 140851.54 USD / Year
adtalem.com Logo
Adtalem Global Education
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor's Degree preferably in marketing a related field
  • Master's Degree MBA Preferred
  • Eight (8) years at an agency or brand directly responsible for the execution of paid media
  • Experience running both brand and performance media with the knowledge to connect media performance through the funnel to drive efficiency and growth
  • Strong analytical skills with experiecne in campagin performance reporting and optimization
  • Familiarity with MMM, incrementality, and brand measurement to optimize media
  • Ability to manage multiple priorities in a fast-paced regulated environment
  • Strong communication and collaboration skills across cross-functional teams
  • Excellent project management and organizational skills
  • Proficiency in media platforms such SA360, DV360, Meta Ads Manager, DSP's and analytic tools
Job Responsibility
Job Responsibility
  • Assist in the execution of full-funnel media strategies aligned with brand growth, lead generation, and enrollment goals
  • Manage day-to-day operations of media campaigns, including budgeting, pacing, and performance monitoring
  • Collaborate with analytics and agency teams to implement measurement frameworks (MMM, Salesforce, Incremenatlity) and optimize channel performance
  • Support test-and-learn initiatives by coordinating creative and media experiments and reporting on outcomes
  • Partner with creative and web teams to ensure alignment between media placements and messaging
  • Maintain documentation and reporting dashboards to track campaign KPIs and budget pacing
  • Coordinate with internal stakeholders across marketing, enrollment, and analytics to ensure campaign alignment
  • Serve as a point of contact for agency partners on campaign execution and reporting
  • Assist in preparing presentations and performance summaries for leadership and cross-functional teams
  • Contribute to the development of media briefs and creative asset planning
What we offer
What we offer
  • Health, dental, vision, life and disability insurance
  • 401k Retirement Program + 6% employer match
  • Participation in Adtalem’s Flexible Time Off (FTO) Policy
  • 12 Paid Holidays
  • Eligible to participate in an annual incentive program
  • Fulltime
Read More
Arrow Right

Senior Manager- Paid Media

The Senior Manager, Paid Media will support the Director of Media in executing a...
Location
Location
United States , Chicago
Salary
Salary:
80336.75 - 140851.54 USD / Year
adtalem.com Logo
Adtalem Global Education
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor's Degree preferably in marketing a related field
  • Master's Degree MBA Preferred
  • Eight (8) years at an agency or brand directly responsible for the execution of paid media
  • Experience running both brand and performance media with the knowledge to connect media performance through the funnel to drive efficiency and growth
  • Strong analytical skills with experiecne in campagin performance reporting and optimization
  • Familiarity with MMM, incrementality, and brand measurement to optimize media
  • Ability to manage multiple priorities in a fast-paced regulated environment
  • Strong communication and collaboration skills across cross-functional teams
  • Excellent project management and organizational skills
  • Proficiency in media platforms such SA360, DV360, Meta Ads Manager, DSP's and analytic tools
Job Responsibility
Job Responsibility
  • Assist in the execution of full-funnel media strategies aligned with brand growth, lead generation, and enrollment goals
  • Manage day-to-day operations of media campaigns, including budgeting, pacing, and performance monitoring
  • Collaborate with analytics and agency teams to implement measurement frameworks (MMM, Salesforce, Incremenatlity) and optimize channel performance
  • Support test-and-learn initiatives by coordinating creative and media experiments and reporting on outcomes
  • Partner with creative and web teams to ensure alignment between media placements and messaging
  • Maintain documentation and reporting dashboards to track campaign KPIs and budget pacing
  • Coordinate with internal stakeholders across marketing, enrollment, and analytics to ensure campaign alignment
  • Serve as a point of contact for agency partners on campaign execution and reporting
  • Assist in preparing presentations and performance summaries for leadership and cross-functional teams
  • Contribute to the development of media briefs and creative asset planning
What we offer
What we offer
  • Health, dental, vision, life and disability insurance
  • 401k Retirement Program + 6% employer match
  • Participation in Adtalem’s Flexible Time Off (FTO) Policy
  • 12 Paid Holidays
  • eligibility to participate in an annual incentive program
  • Fulltime
Read More
Arrow Right

Brand Marketing Manager

The Brand Marketing Manager plays a critical role in shaping the presence and pe...
Location
Location
United States , Parsippany
Salary
Salary:
100000.00 - 135000.00 USD / Year
avisbudgetgroup.com Logo
avis budget group
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor’s degree in Marketing, Communications, or related field or equivalent experience
  • 3–5 years of professional marketing experience, ideally within the hospitality, travel, or consumer brand space
  • Strong written and verbal communication skills with the ability to craft and oversee compelling brand content
  • Creative mindset with a strong eye for design, storytelling, and detail
  • Solid understanding of social media platforms, SEO, and content marketing strategies
  • Proficiency in tools such as Sprout Social, Google Analytics, and other digital reporting platforms
  • Comfortable managing multiple projects in a fast-paced, collaborative environment
Job Responsibility
Job Responsibility
  • Ensure all marketing materials, digital content, and campaigns adhere to brand guidelines and core messaging
  • Collaborate with internal teams and agencies to guide creative development from initial brief through final execution
  • Identify opportunities to strengthen brand perception and enhance visual and verbal consistency across platforms
  • Assist in the execution of marketing campaigns and creative activations across digital, social, partnership, and in-person channels
  • Manage day-to-day project deliverables, ensuring campaigns are delivered on time, on brand, and on budget
  • Support the creation of assets for all initiatives, ensuring alignment with business and marketing goals
  • Partner with Sales, Design & Construction, Operations, and other key departments to develop integrated marketing initiatives that amplify brand messaging
  • Coordinate with internal stakeholders to support launches, promotions, and key business priorities across all brands
  • Oversee brand social media strategy (Instagram, Facebook, LinkedIn, X, etc.), ensuring consistency in tone, voice, and creative direction
  • Work with the digital content specialist and agency partners to develop content calendars, performance reports, and optimization strategies
  • Fulltime
Read More
Arrow Right