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As our Senior Brand Marketing Executive, you will join our ever-growing marketing team and work alongside Brand Marketing Executives to lead the planning, execution of strategy, and relationships with our lead, global, 3rd party brand partners. Being our Senior Brand Marketing Executive has a range of differing responsibilities including full autonomy over all of our key brand relationships (Nike, New Balance, Berghaus & Adidas to name a few).
Job Responsibility:
Manage the third party brand annual budget (7 figures) and individual budgets per brand (6 figures)
Manage brand relationships across 20+ brands including meetings, text, email and calls
Lead on key brand partnerships
Execute the third-party brand strategy for the year considering all touch points and individual strategy per brand
Lead key brand campaigns from planning to execution
Work collaboratively with ecommerce and retail teams on instore executions and campaign roll out
Work with Buying and Merchandising teams to understand key product focuses per quarter and delivery dates
Do data analysis, including use of web analysis tools (Power BI)
Scout for campaign talent to use within own brand campaigns and manage relationships with talent managers
Quarterly and monthly calendar planning
Attend meetings both locally and nationally with different brand partners
Sign off creative concepts for all emerging brand campaigns, inline with Footasylum and brand TOV
Undergo retail visits across the UK to review campaign execution within our brick-and-mortar destinations
Traffic manage projects through Wrike
Requirements:
Expert in UK culture
Brand fanatic
Excellent verbal and written communication skills
Ability to multitask and manage multiple projects at once
Very good knowledge of UK culture (music, gaming, internet, etc.)
Very good knowledge of fashion culture and Footasylum consumer
What we offer:
Opportunity for upward movement and cross-departmental moves
Training to excel personal and professional skills
Fun environment with support and platform to achieve goals
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