Senior Brand Manager Jobs

1440 Foods Manufacturing

Location:
United States, New York City

Category:
-

Contract Type:
Not provided

Salary:

170000.00 USD / Year

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Job Description:

The Senior Brand Manager will lead the development and execution of high-impact initiatives across our portfolio, with a focus on building powerful, full-funnel marketing campaigns to launch new products and support our existing portfolio. This role will lead integrated marketing efforts across digital, retail, and experiential channels.

Job Responsibility:

Develop and execute brand strategies and annual operating plans that drive revenue, market share, and profitability growth
Drive large-scale, integrated marketing campaigns across digital, social, shopper, retail media, and in-person activations that generate measurable brand and business growth
Champion brand consistency and creative excellence across packaging, advertising, and content
lead design development in partnership with agencies and internal teams
Optimize product presence across both the retail and digital shelf using design thinking and shopper behavior insights
Lead the development and execution of shopper marketing programs in partnership with sales and customer teams, tailored to major retail accounts (e.g., mass, club, Amazon)
Use consumer insights, syndicated data (IRI, Nielsen), and marketplace trends to inform innovation pipelines and campaign strategy
Collaborate with Sales, R&D, Supply Chain, Finance, and Creative to ensure alignment and operational execution
Manage brand budgets and P&Ls with a focus on ROI, efficiency, and long-term brand equity

Requirements:

Bachelor’s degree in Marketing, Business, or a related field
MBA preferred
7-9 years of experience in brand management, marketing, or innovation within the CPG, food, or wellness industries
Proven success leading and executing large, integrated marketing campaigns across retail, digital, and social platforms
Hands-on experience developing and executing shopper marketing programs with major national retailers
Strong background in driving business growth through full-funnel marketing tactics and consumer engagement strategies
Familiarity with creative and design processes, including packaging development, visual brand identity, and content production
Highly collaborative, with experience leading cross-functional teams and aligning stakeholders at all levels
Excellent analytical skills and fluency in syndicated data tools such as IRI or Nielsen
Strong communication, presentation, and project management skills
proficiency in PowerPoint and Excel
Comfortable in a fast-paced, entrepreneurial environment with a strong sense of ownership and accountability

What we offer:

Opportunity to lead a critical function in a growing mid-size CPG company
Collaborative and entrepreneurial work culture
Competitive compensation and benefits package
Career development and growth opportunities

Additional Information:

Job Posted:
December 01, 2025

Employment Type:

Fulltime

Work Type:

Hybrid work

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Senior Brand Manager