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Senior Brand Manager

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Zest Food Jobs

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Location:
United Kingdom, Cambridgeshire

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Category:
-

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Contract Type:
Not provided

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Salary:

Not provided

Job Description:

A unique opportunity has arisen for an experienced Senior Brand Manager to join this manufacturing business on a 12-month FTC basis. It offers the chance to re-launch a key product range, drive growth in the protein drinks segment, and build an innovation pipeline aligned with the dynamic "on-the-go" breakfast occasion. You will be responsible for delivering the full brand plan - from strategy to execution - ensuring strong brand performance, effective budget control, and cross-functional alignment across the business.

Job Responsibility:

  • Lead the re-launch and execution of a breakfast drinks brand, building a robust 'on the go' innovation pipeline
  • Drive growth in the protein drinks category through targeted marketing plans, consumer-led campaigns, and innovation
  • Build a 24-month innovation pipeline grounded in insight and category trends, working with NPD and cross-functional teams from concept to launch
  • Design, implement, and measure a 12-18-month brand plan to achieve KPIs and brand growth targets
  • Full accountability for brand budget allocation, monitoring and control, ensuring resources are maximised and ROI is delivered
  • Collaborate closely with Category, Sales, Finance, NPD, and Operations to align strategy and delivery
  • Act as the face of the brand with key retail partners, presenting innovation plans, marketing campaigns, and performance updates
  • Lead the execution of integrated campaigns across digital, PR, shopper, and experiential channels

Requirements:

  • Proven experience in a brand management role within food / beverage industry
  • A strong track record of product re-launches, innovation delivery, and performance management
  • Excellent strategic thinking, communication, and stakeholder management skills
  • Strong analytical capability - able to interpret data, generate insights, and turn them into actionable plans
  • Comfortable being both strategic and hands-on - this is a role where you'll own the end-to-end brand journey
  • Integrity - dealing with others in an honest manner, take accountability for actions, supporting company values and maintaining confidentiality
What we offer:
  • Hybrid working with a collaborative, cross-functional team
  • Competitive salary, benefits, and the chance to make a visible difference in 12 months

Additional Information:

Job Posted:
December 14, 2025

Employment Type:
Fulltime
Work Type:
Hybrid work
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