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Are you a strategic brand marketer, who is ready to help this iconic heritage brand write their next chapter? Do you want a role where you are working for a category captain, where you can take ownership of a dynamic product portfolio, driving growth through sharp consumer insight, bold strategy, and flawless execution? This is a true full mixed, end to end, brand marketing role where you will have ownership of an absolute UK staple.
Job Responsibility:
Shape and deliver breakthrough brand strategies rooted in consumer insight
Manage and grow your portfolio with a sharp eye on profitability and performance
Drive pricing, promotion and portfolio strategies that create lasting commercial impact
Partner with creative, media and PR agencies to deliver compelling, insight-led communications
Lead cross-functional teams in developing and launching innovations that excite consumers and customers alike
Working with various internal stakeholders in the business, looking after your portfolio’s long term growth strategy, and executing flawlessly across all touchpoints
Requirements:
Proven FMCG brand experience
A strong grasp on consumer data sources
Excellent Excel skills
Best in class interpersonal skills
Confidant project management experience
A track record of setting and executing long term growth strategies
Experience in performing in an FMCG Brand role, dealing with major Grocery retailers as well as Foodservice
Must be a team player with a positive attitude and a curious brain
Nice to have:
Any experience of working with a wider breadth of customers