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Senior Brand Manager

ptexecutive.co.uk Logo

PT Executive

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Location:
United Kingdom, Yorkshire

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Category:
-

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Contract Type:
Employment contract

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Salary:

Not provided

Job Description:

This newly created position reports directly into the Marketing Director and is a matrix leadership role across all key marketing and innovation functions for a portfolio of standout brands.

Job Responsibility:

  • Own the Brand Strategy – Lead the development and execution of brand plans, ensuring consumer and customer insight remains at the heart
  • Drive Brand Innovation – Deliver best-in-class NPD and EPD projects – in full, on time and on budget
  • Lead the Marketing Mix – Full ownership across ATL, BTL, shopper marketing and retail activation
  • Manage External Relationships – Work closely with agency partners and suppliers to deliver excellence
  • Budget Responsibility – Own and manage the annual brand marketing budget
  • Champion Insight – Use market data, consumer research and trends to identify opportunities for innovation and brand refresh
  • Cross-Functional Collaboration – Work with NPD, Sales and Category to drive cohesive brand execution
  • Project Involvement – Lead and support ad hoc strategic projects across the wider business

Requirements:

  • 3–5+ years’ experience in Consumer Brand Marketing at Brand Manager or SBM level
  • Background in FMCG – Food, Drink, Non-Food or Consumer Durables
  • Demonstrable experience in brand strategy, NPD and marketing activation
  • Strong commercial mindset with a passion for insight-led innovation
  • Collaborative, proactive and energised by pace and accountability
  • A true brand champion – passionate about premium brands and consumer engagement
What we offer:

Attractive Salary + Benefits

Additional Information:

Job Posted:
December 11, 2025

Employment Type:
Fulltime
Work Type:
Hybrid work
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