Senior Brand & Content Strategist Job at Base Design (Brussels)

Senior Content Strategist

As a Senior Content Strategist, you will own the development and execution of tr...

Location

South Africa , Cape Town

Salary:

Not provided

Collinson

Expiration Date

Until further notice

Requirements

10+ years of experience in content strategy, digital marketing, or a related field, with 5+ years in a senior or leadership role, ideally within the travel, hospitality, or lifestyle industries
Proven track record of developing and executing innovative, high-impact content strategies that drive engagement, conversions, and measurable revenue growth
Extensive expertise in SEO, content marketing, omnichannel content strategies, and emerging digital content trends
Advanced proficiency with enterprise-level content management systems (CMS), analytics platforms, marketing automation tools, and AI-driven personalization technologies
Exceptional writing, editing, and storytelling skills, with the ability to craft compelling, brand-aligned narratives across diverse channels
Strong executive leadership and strategic planning skills, with experience managing global teams, navigating matrixed organizations, and leading complex, cross-functional projects
Fluency in English is essential
proficiency in additional languages (e.g., Spanish, French, German, Mandarin) is highly advantageous for supporting global content localization and multicultural campaigns
Demonstrated expertise in data analysis, performance optimization, and using insights to refine strategies and achieve business objectives
Deep passion for the travel industry, with a nuanced understanding of how content influences traveller behaviour, decision-making, and loyalty

Job Responsibility

Develop and own the global content strategy, aligning it with business goals and brand vision
Act as a key advisor to senior leadership, influencing enterprise-wide strategies
Drive innovation by implementing emerging technologies and best practices in content creation and distribution
Oversee the planning, creation, distribution, and governance of content across all platforms (digital and offline)
Ensure the content ecosystem delivers seamless and personalized customer experiences
Establish scalable processes for content development, localization, and distribution
Build, mentor, and lead high-performing content teams, fostering collaboration and accountability
Identify skill gaps and provide professional development opportunities for team growth
Develop advanced frameworks for measuring content performance and tying metrics to ROI and strategic outcomes
Leverage data insights to refine content strategies and improve KPIs like engagement and conversion rates

Fulltime

Senior Content Strategist

We’re looking for a Senior Content Strategist who deeply understands SEO, AEO (A...

Location

United States , New York

Salary:

95000.00 - 120000.00 USD / Year

Vibe

Expiration Date

Until further notice

Requirements

6–10+ years of experience in content strategy, growth marketing, or SEO for fast-scaling B2B or adtech companies
Expert-level knowledge of SEO and AEO
Comfortable writing for both brand and performance
Understand the adtech ecosystem — DSPs, SSPs, CTV, programmatic, attribution, and performance funnels
Can move fast — develop, test, and scale content that shows measurable results
Know how to build lead-generating content — from top-of-funnel education to bottom-funnel conversion
Are data-informed and performance-obsessed — use analytics to make decisions
Are a systems thinker — know how to scale a content operation that can support rapid company growth

Job Responsibility

Write and publish high-quality content - from SEO pages, blogs, and guides to reddit thread - that drives traffic & adoption
Create and test gated assets — such as reports, templates, and whitepapers that drive qualified leads and nurture engagement
Own research papers - collaborate with Forrester and Gartner to get us on the top product analytics lists
Cut through the noise - in a world where creating content became cheap with LLM, your content distinguish from the mass
Own the Vibe.co voice and tone - across owned web surfaces, ensuring consistency and clarity
Partner with growth and product - to identify opportunities and measure impact
Develop messaging hierarchies - that explain CTV to different audiences (CEO, CFO, Performance marketer being B2C, B2B or marketing agency)
Use data to iterate — track content performance and feed insights back into strategy and execution

What we offer

Comprehensive medical, dental, and vision insurance
401(k) plan with company matching
Unlimited PTO to recharge and reset
Paid parental leave for maternity and paternity
Flexible hybrid work model

Fulltime

Senior Brand Strategist

Senior Brand Strategist role at DuckDuckGo, a remote-first online protection com...

Location

Salary:

178500.00 USD / Year

DuckDuckGo

Expiration Date

Until further notice

Requirements

7+ years of experience in brand positioning and strategy work
Strong sense of ownership
Experience executing on high-impact and complex projects from proposal through post-mortem
Skills to wrangle vague problems and propose innovative and pragmatic solutions
Strong attention to detail
Demonstrated experience and proficiency in leveraging qualitative and quantitative data to guide creative decisions
Persuasive writer with experience crafting brand guidelines and messaging frameworks

Job Responsibility

Work across marketing, product, content, engineering, and design teams to ensure every user experience with the brand is consistent
Help understand what makes tens of millions of users unique by developing in-depth insights about user segments, their needs and motivations
Translate insights into user-facing touchpoints such as ads and product pages
Coordinate cross-team work related to visual identity evolution
Execute innovative social campaign activations to drive word-of-mouth growth
Be a go-to resource to ensure brand is executed effectively

What we offer

Stock options
Paid parental leave
Office setup allowance
Co-working allowances
Company-sponsored health benefits for team members based in the United States

Fulltime

New

Senior SEO Content Strategist

At Valtech, we help the world's most ambitious brands lead with experience innov...

Location

Portugal

Salary:

Not provided

Valtech

Expiration Date

Until further notice

Requirements

4+ years in SEO content strategy, ideally in B2B or professional services
Proven track record of growing organic traffic and improving keyword rankings at scale
Strong writing skills — you can make complex ideas clear and compelling
Proficiency with SEMrush, Ahrefs, Google Search Console, Screaming Frog and GA4
Solid grasp of technical SEO fundamentals and the ability to work with developers to implement recommendations
Experience briefing and commissioning content from writers, designers and subject matter experts
Comfort with data storytelling and performance reporting for senior stakeholders
Experience navigating complex, matrixed, global organisations

Job Responsibility

Own organic content performance
Develop and execute a global SEO content strategy aligned to Valtech's positioning as The Experience Innovation Company
Conduct keyword research and competitive analysis to identify content gaps and topic clusters across key verticals — retail, automotive, financial services, health and B2B
Partner with regional marketing teams to ensure global strategy translates into locally relevant execution
Create and commission content that ranks and resonates
Brief and develop long-form content — thought leadership, guides, case study landing pages and pillar pages — with clear direction on search intent, structure and narrative angle
Work with subject matter experts, practice leads and leadership to surface Valtech's most distinctive thinking
Guard Valtech's brand voice across all content you commission: confident, optimistic and human — never jargon-heavy
Drive continuous improvement
Track and report on organic traffic, keyword rankings, content engagement and conversion performance

What we offer

Flexibility, with remote and hybrid work options (country-dependent)
Career advancement, with international mobility and professional development programs
Learning and development, with access to cutting-edge tools, training and industry experts

Senior SEO Content Strategist

At Valtech, we help the world's most ambitious brands lead with experience innov...

Location

Poland

Salary:

Not provided

Valtech

Expiration Date

Until further notice

Requirements

4+ years in SEO content strategy, ideally in B2B or professional services
Proven track record of growing organic traffic and improving keyword rankings at scale
Strong writing skills — you can make complex ideas clear and compelling
Proficiency with SEMrush, Ahrefs, Google Search Console, Screaming Frog and GA4
Solid grasp of technical SEO fundamentals and the ability to work with developers to implement recommendations
Experience briefing and commissioning content from writers, designers and subject matter experts
Comfort with data storytelling and performance reporting for senior stakeholders
Experience navigating complex, matrixed, global organisations

Job Responsibility

Own organic content performance
Develop and execute a global SEO content strategy aligned to Valtech's positioning
Conduct keyword research and competitive analysis to identify content gaps and topic clusters
Partner with regional marketing teams to ensure global strategy translates into locally relevant execution
Brief and develop long-form content — thought leadership, guides, case study landing pages and pillar pages
Work with subject matter experts, practice leads and leadership to surface Valtech's most distinctive thinking
Guard Valtech's brand voice across all content you commission
Track and report on organic traffic, keyword rankings, content engagement and conversion performance
Conduct regular content audits and prioritise a refresh backlog
Stay ahead of algorithm changes, AI-driven search trends and LLM-optimised content (LLMO) best practices

What we offer

26 working days of paid vacation
National holidays covered
Sick leave (up to 20/year)
Unpaid leave (up to 20/year)
Medical insurance
Multisport card OR Multikafeteria
Maternity & paternity leave support
Internal workshops & learning initiatives
Professional certifications reimbursement
Participation in professional local & global communities

Senior UX Content Strategist

We're looking for someone with true UX experience who has experience with design...

Location

United States , Malvern

Salary:

70.00 - 80.00 USD / Hour

Cella

Expiration Date

Until further notice

Requirements

Experience with UX content strategy and design systems
Experience with FIGMA/FIGJAM, or Miro
Strong relationship management
Expert communication skills (story-telling, visualization, wireframes)
Proven experience solving problems, dealing with ambiguity, and applying critical thinking skills
Content design expert
Strategic discovery and execution
Content messaging best practices
Content architecture
Consistency and alignment with VG brand, RED platforms, and creative strategies

Job Responsibility

Strategic planning and intake
Strategic discovery
Strategy execution
Content messaging best practices
Content architecture
Consistency and alignment with VG brand and RED platforms
Language optimization and alignment with SEO
Test and refine experiences based on content preferences, readability, comprehension

What we offer

medical, prescription, dental, vision, AD&D, and life insurance offerings, short-term disability, and a 401K plan

Senior Associate, Social Media Organic & GEO Content Strategist

The Enterprise Brand team is responsible for positioning and differentiating the...

Location

United States , Richmond; New York; McLean; Chicago

Salary:

87700.00 - 120100.00 USD / Year

Capital One

Expiration Date

Until further notice

Requirements

Bachelor’s Degree or Military Experience
At least 2 years of experience in marketing communications, public relations or advertising with social media focus
At least 1 year of experience with social media tools (such as Meta Business Suite, Business Managers and Sprinklr)
Expertise across all major social platforms. Including: Facebook, Instagram, TikTok, Reddit, YouTube, etc
Experience in B2B social strategy
Experience developing and executing Paid Media campaigns across several of the major social platforms – preferably for a large consumer brand
Keen process orientation and ability to work independently to resolve problems, yet with a strategic sense for how and when to effectively manage up
Proven ability to manage multiple projects simultaneously with flawless execution while adhering to tight timelines, also making sure efforts are meeting the business needs at every touch point
Proven experience developing creative briefs and working closely with creative and agency teams to ensure we deliver on them successfully

Job Responsibility

Develop content for all pre-planned and real-time social media content across a range of campaigns for our business social channels in accordance with a content strategy
Drive insights and learnings that fuel your line of business and influences our publishing agenda
Make strategic recommendations that drive social engagement, impressions, or conversions
Support GEO (Generative Engine Optimization) strategies with developing social content optimized for AI search
Partner across the organization and various teams to communicate and manage projects
Develop and present creative briefs to collective teams, while providing proper oversight of creative development to ensure marketing assets are on brand, high quality and unassailable
Develop thoughtful media briefs for our paid social media planners and advise on social advertising strategies and recommendations that best meet the objectives of your lines of business
Work with Agency partners to deliver quality work product and oversee creative assets and marketing materials
Manage input from cross-functional stakeholders (internal & external partners, creative team, legal, compliance, etc.)
Handle various project-oriented tasks as needed, such as process improvements, calendar development and execution

What we offer

Comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well-being
Performance based incentive compensation, which may include cash bonus(es) and/or long term incentives (LTI)

Fulltime

Brand Strategist Sr

As a Brand Strategist Sr, you are passionate about experience innovation and eag...

Location

Canada , Montreal

Salary:

Not provided

Valtech

Expiration Date

Until further notice

Requirements

8–10 years of experience in brand or creative strategy, ideally within an agency environment
Demonstrated experience leading integrated brand positioning, messaging, and go-to-market strategy in luxury, retail or CPG – specifically with large multi-national clients
Strong track record shaping creative strategy across a mix of experiences—campaigns, websites, platforms, and content ecosystems
A systems-oriented mindset: comfortable thinking across journeys, channels, and touchpoints
Interest in how emerging technologies (especially AI) are shaping brand experiences, personalization, and creative execution
Familiarity with AI at the experience layer (e.g., personalization, content systems, conversational interfaces, dynamic journeys)
Excellent writing, storytelling, and presentation skills
Comfort working in ambiguity while driving toward clear direction and outcomes
A collaborative mindset and passion for making the work—and the team—better
Advanced French communication skills

Job Responsibility

Lead Executive Alignment, Brand, & Go-to-Market Strategy
Partner directly with client executive and C-suite leadership to co-create and define the brand's long-term vision, core business objectives, and strategic goals
Establish the overarching frameworks that guide internal delivery teams and clients in mapping out execution roadmaps and identifying key performance indicators (KPIs) and measures of success
Develop brand positioning, value propositions, and messaging frameworks that clarify how brands show up in the market
Guide clients and project teams in the use of AI tools and services
Translate business goals, audience insight, and competitive context into a clear go-to-market strategy
Help clients articulate who they are, why they matter, and what makes them distinctive
Shape Creative Strategy & Pitches
Lead strategy for new business and organic growth pitches, from early framing through final narrative
Write and steward strong creative briefs that inspire bold, focused ideas

What we offer

A comprehensive insurance plan, where you can choose the module that best suits your needs—Gold, Silver, or Bronze. The employer may contribute up to 80% of your coverage depending on the selected module. This plan includes short- and long-term disability coverage
Dialogue via Sun Life provides virtual healthcare services, allowing you to consult with a healthcare professional for emergencies, prescription renewals, and more. You also have access to the Employee and Family Assistance Program, as well as a complete mental health support program
A $500 Personal Spending Account, which can be used for healthcare reimbursements, gym memberships, public transit passes, office supplies, or contributions to your RRSP through Valtech
A retirement plan where Valtech will match 100% of your RRSP contributions through a Deferred Profit Sharing Plan (DPSP), up to a maximum of 4%. You can start contributing to your RRSP immediately, and to the DPSP after 3 months. The vesting of the DPSP will be after a 24 months of service
Access to a flexible vacation under Valtech's policy to support your work-life balance, with 5 days available during your probation period and a prorated amount calculated for the remainder of the year
Personal Technology Reimbursement – $30/month for every employee-offered on day 1
We close during the winter holidays and offer flexible scheduling throughout the year, so you can enjoy those sunny Friday afternoons—provided your weekly hours are completed

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Senior Brand & Content Strategist

Job Description

Job Responsibility

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