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Senior Brand & Content Strategist

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Base Design

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Location:
Belgium , Brussels

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Category:
-

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Contract Type:
Not provided

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Salary:

Not provided

Job Description:

We are looking for a senior strategist who shapes brands from the inside out: what they stand for, and how they show up in the world. A strategic and creative thinker with a clear point of view, excellent writing skills and a deep understanding of culture.

Job Responsibility:

  • Lead brand strategy, positioning, naming, verbal identity and content activation
  • Translate business and cultural insights into clear, inspiring briefs
  • Shape narratives and define how they extend into communication and content
  • Develop communication platforms, editorial directions, and content principles
  • Work closely with designers and creatives to bring ideas to life
  • Ensure consistency between strategy and how the brand behaves across touchpoints
  • Guide clients with clarity and calm authority through strategic and creative decisions
  • Identify opportunities to push projects further

Requirements:

  • 5+ years of experience in strategy, brand, or communication
  • Fluent in Dutch and English
  • Strong writer, able to move between strategic clarity and expressive storytelling
  • Able to connect brand thinking to communication and activation
  • Collaborative by nature
  • used to working with designers, writers, and partners
  • Curious, proactive, and able to identify opportunities beyond the initial brief
  • Based in Belgium

Additional Information:

Job Posted:
April 24, 2026

Employment Type:
Fulltime
Work Type:
On-site work
Job Link Share:
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