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As a Senior Bid Strategist at Axon, you’ll leverage deep market knowledge to develop targeted proposals that address customer needs and win complex, high-value bids. Collaborating closely with senior internal stakeholders, including Proposal Managers, Sales, Product Managers, Marketing, Engineering, Legal, and Competitive Intelligence, you'll provide strategic insight and guidance to shape highly competitive proposals. Your input will directly influence Axon’s approach to critical bids, ensuring proposals clearly highlight Axon’s unique strengths and improve our chances of winning. This role offers a unique opportunity to significantly impact major business wins and advance Axon's mission-driven growth in public safety.
Job Responsibility:
Lead bid strategy creation for complex, high-value opportunities, collaborating cross-functionally to integrate clear win themes and competitive differentiators
Apply commercial acumen, sales strategies, customer insights, market trends, and Axon's solutions to produce targeted proposals that maximize win probability
Provide strategic oversight to ensure proposal content effectively communicates Axon’s strengths and aligns with customer needs, market conditions, and competitive insights
Work closely with proposal managers and subject matter experts to ensure proposals clearly communicate Axon’s strengths, align with customer priorities, and reinforce our competitive advantage
Regularly collaborate with senior stakeholders from Sales, Product Management, Marketing, Engineering, Legal, and Finance to ensure proposals are consistent, clear, and aligned with company strategy
Facilitate strategic discussions and align cross-functional input throughout the proposal lifecycle—from initial analysis through final submission
Ensure proposals consistently emphasize Axon’s unique value, align with strategic objectives, and meet compliance requirements
Conduct market and competitor analyses to identify clear, actionable differentiators that help Axon win bids
Recommend and implement strategic enhancements and innovative best practices within the bid strategy process
Identify and implement process improvements to make Axon's bids more competitive and successful
Mentor and coach proposal managers to improve their strategic thinking, proposal-writing skills, and professional growth
Promote a high-performance culture of collaboration, continuous improvement, and strategic excellence within proposal teams
Requirements:
10+ years in bid strategy, proposal management, or strategic planning, demonstrating expertise in bid development, strategic analysis, and competitive positioning
History of successfully leading complex bids
Deep analytical ability to interpret market trends
proven capability in developing compelling, customer-focused bid strategies and persuasive content
Exceptional interpersonal and communication skills
demonstrated capability to influence cross-functional, geographically dispersed senior teams, driving alignment on complex bid strategies
Advanced proficiency in bid management software (RFPIO, Qvidian, Qorus), CRM systems (Salesforce), Microsoft Office Suite, SharePoint, and Teams
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