CrawlJobs Logo

Senior B2B Marketing Manager

springhealth.com Logo

Spring Health

Location Icon

Location:
United States , New York

Category Icon
Category:
-

Job Type Icon

Contract Type:
Not provided

Salary Icon

Salary:

121500.00 - 153830.00 USD / Year
Save Job
Save Icon
Apply Position

Job Description:

We’re looking for a Senior B2B Marketing Manager to help take a brand-new product from early traction to a repeatable go-to-market motion. This is a true 0→1 role: new product, new brand, and early customers, with the opportunity to define how we show up in the market from the ground up. You’ll own positioning, launches, and early demand, working closely with the founders, product, and design to turn a complex AI product into something customers clearly understand and want to buy.

Job Responsibility:

  • Define our initial go-to-market strategy for a new AI product
  • Establish positioning, messaging, and category narrative from scratch
  • Lead early product launches and customer-facing storytelling
  • Design and run early demand experiments to find what works
  • Partner closely with sales on enablement, feedback loops, and early deals
  • Work with product and design to shape onboarding and first impressions
  • Turn early customer learnings into sharper messaging and GTM focus

Requirements:

  • 5-7+ years of B2B marketing experience, with 0→1 or early-stage products
  • Experience bringing new products or brands to market
  • Strong ability to simplify complex or technical products (AI experience a plus, not required)
  • Comfortable operating with limited data, evolving strategy, and high ownership
  • Hands-on operator who can execute while setting direction
  • Strong cross-functional collaborator with product, design, and sales
  • Experience marketing AI, data, or technical B2B products preferred
  • Background in early-stage startups or venture-backed companies preferred
  • Experience shaping early ICP definition and GTM motion preferred

Nice to have:

  • AI experience
  • Experience marketing AI, data, or technical B2B products
  • Background in early-stage startups or venture-backed companies
  • Experience shaping early ICP definition and GTM motion
What we offer:
  • Health, Dental, Vision benefits start on your first day
  • Access to HSA and FSA plans, with Spring contributing up to $1K for HSAs
  • Employer sponsored 401(k) match of up to 2%
  • Yearly allotment of no cost visits to the Spring Health network of therapists, coaches, and medication management providers for you and your dependents
  • Competitive paid time off policies including vacation, sick leave and company holidays
  • Parental leave of 18 weeks for birthing parents and 16 weeks for non-birthing parents after 6 months tenure
  • Access to Noom, a weight management program
  • Access to fertility care support through Carrot, in addition to $4,000 reimbursement for related fertility expenses
  • Access to Wellhub for fitness, mindfulness, nutrition, and sleep
  • Access to BrightHorizons for child care, back-up care, and elder care
  • Up to $1,000 Professional Development Reimbursement a year
  • $200 per year donation matching

Additional Information:

Job Posted:
February 18, 2026

Employment Type:
Fulltime
Work Type:
Hybrid work
Icon
Spring Health - All Job Offers
Job Link Share:
Copy Link Icon
Facebook Icon Twitter Icon LinkedIn Icon

Looking for more opportunities? Search for other job offers that match your skills and interests.

Briefcase Icon

Similar Jobs for Senior B2B Marketing Manager

Senior Product Marketing Manager, Compass

Atlassian is looking for a world-class Senior Product Marketer to lead Sales and...
Location
Location
United States , Mountain View
Salary
Salary:
Not provided
https://www.atlassian.com Logo
Atlassian
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 5-7 years of experience in enterprise Product Marketing and/or related marketing or sales roles in B2B SaaS
  • Expert on high-touch enterprise marketing motions and buyer personas
  • Strong storyteller, writer, and communicator with an eye for good design who can succinctly simplify complex ideas into simple, compelling messages for different audiences
  • Structured thinker with demonstrated ability to manage multiple complex projects simultaneously
  • Cross-functional collaborator who builds relationships with senior stakeholders across from Sales, Partners, Marketing, and Product to deliver on a shared vision and goals
  • Ability to spot opportunities and translate customer needs and market demand into messaging, content, campaigns, and sales plays to help us meet business objectives
  • Self-starter with a positive attitude who isn’t afraid to roll up their sleeves and get things done
Job Responsibility
Job Responsibility
  • Develop and refine differentiated positioning, use cases, and demos to be used by Sales and Partners
  • Build, package, and deliver relevant sales tools and training material, making it easy for Sales and Partners to understand our product offerings and positioning
  • Drive PMM participation in Sales and Partner programs, plays, and other pipeline-generating activities
  • Stay on top of customer, market, and competitive research to shape messaging, campaigns, sales enablement, and influence our product strategy
  • Define and track key performance indicators (KPIs) to measure and report on effectiveness of go-to-market initiatives, including accelerating pipeline and increasing win rates, product attach rate, adoption, and customer retention
  • Increase sales success by providing direct deal support through tactics such as account strategy, deal win stories, objection handling, and product positioning
What we offer
What we offer
  • health coverage
  • paid volunteer days
  • wellness resources
  • Fulltime
Read More
Arrow Right

Senior Partner Marketing Manager

This role is responsible for designing, driving, and measuring successful integr...
Location
Location
United States , San Francisco Bay Area
Salary
Salary:
Not provided
https://www.roberthalf.com Logo
Robert Half
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 10+ years of marketing experience with 5+ years minimum experience in a Partner Marketing role in a B2B SaaS business
  • Proficiency in Adobe Creative Cloud, CRM, Facebook Insights, Google AdWords, and Google Analytics
  • Strong understanding of effective advertising techniques
  • Experience in managing brand awareness campaigns
  • Solid knowledge of budget processes
  • Proven track record in campaign planning and execution
  • Ability to analyze market trends and make strategic marketing decisions
  • Ability to work collaboratively with other departments to align company messages, promotions, and goals
Job Responsibility
Job Responsibility
  • Develop and implement marketing strategies to increase brand awareness
  • Plan and execute marketing campaigns using various platforms
  • Utilize Adobe Creative Cloud to create compelling visual content for marketing campaigns
  • Leverage CRM to manage customer relationships and drive customer engagement
  • Analyze data from Facebook Insights to understand user engagement and adjust social media strategies accordingly
  • Implement and manage Google AdWords campaigns to drive web traffic and sales
  • Use Google Analytics to track the effectiveness of marketing campaigns and website performance
What we offer
What we offer
  • medical, vision, dental, and life and disability insurance
  • eligible to enroll in our company 401(k) plan
  • Fulltime
Read More
Arrow Right

Senior Product Marketing Manager

As our Senior Product Marketing Manager, you will be pivotal in driving the evol...
Location
Location
Australia , Sydney; Melbourne; Hobart; Brisbane
Salary
Salary:
Not provided
https://www.upguard.com Logo
UpGuard
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 4+ years of product marketing experience in B2B SaaS product marketing
  • Familiar with working on early stage products and driving early customer discovery
  • A passion for connecting with customers and understanding pain points
  • Can hold your own in conversations with our Product and executive team
  • You love getting your hands dirty - to get a campaign moving, you’re happy to mock up a landing page for a designer to polish, create screen recordings, and occasionally write your own copy
  • You're data-driven and can make relevant inferences from tools such as Google Analytics, Hubspot, and Mixpanel to drive decision making
Job Responsibility
Job Responsibility
  • Conduct market research and competitive analysis to identify market trends, competitive positioning, and opportunities for growth
  • Be the expert on UpGuard’s products and know why customers love them, turning that insight into differentiated positioning and concise user and buyer personas
  • Produce compelling value propositions and messaging that differentiate UpGuard’s products in the market and resonate with our target audience
  • Plan and execute creative launch campaigns for new products and features, working closely with cross-functional teams such as product, sales, and customer success
  • Build core sales and marketing assets such as pitch decks, product datasheets, and product-related content
  • Be a subject matter expert for our Sales and broader Marketing team and represent UpGuard at industry events and conferences
What we offer
What we offer
  • Monthly Lifestyle subsidy: use this for financial, physical and mental wellbeing
  • WFH set-up allowance: to ensure you have the right environment to work in, we will help you get set-up within your first 3 months at UpGuard
  • $1500 USD annual Learning & Development allowance: to support your career development all team members will be able to expense development opportunities against this allowance
  • Generous Annual Leave/PTO allowances: time to recharge your batteries
  • 18 weeks paid Parental Leave: irrespective of parenting role
  • Personal Leave allowance: this includes sick & carer’s leave
  • Fully remote working environment: whilst we have physical offices in Sydney & Hobart, we do not mandate compulsory attendance
  • Top spec hardware: all team members will be provided with top-spec laptops for their role
  • Generative AI subsidy: UpGuard provides paid subscriptions for all team members to access generative AI tools to support their work
  • Fulltime
Read More
Arrow Right

Senior Performance Marketing Manager

Checkr is looking for a Senior Performance Marketing Manager to help fuel our ra...
Location
Location
United States , San Francisco
Salary
Salary:
146000.00 - 172000.00 USD / Year
https://checkr.com Logo
Checkr
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Deep expertise in digital / performance marketing across search, social, affiliate, and display channels (6+ years preferred)
  • Hands-on experience managing paid search campaigns at scale
  • Experience developing and executing a paid acquisition strategy at a fast growing company (experience in SMB B2B tech preferred)
  • Demonstrated experience in quickly testing and scaling new marketing channels
  • Strong analytical mindset
  • Proficient with basic analytical tools (Google Sheets/Excel, Looker, Google Analytics)
  • A strong attention to detail and top-tier organizational and project management skills
  • Ability to drive projects forward across multiple teams and manage multiple campaigns at once in a fast-paced environment
  • A desire to constantly improve and zero patience for inefficiency
  • Self starter: go-getter attitude who likes to get things done on their own initiative
Job Responsibility
Job Responsibility
  • Campaign strategy and execution
  • New channel expansion
  • Conversion rate optimization
  • Budget management
  • Data-driven decision making
  • Cross-functional collaboration
What we offer
What we offer
  • A fast-paced and collaborative environment
  • Learning and development allowance
  • Competitive cash and equity compensation and opportunity for advancement
  • 100% medical, dental, and vision coverage
  • Up to $25K reimbursement for fertility, adoption, and parental planning services
  • Flexible PTO policy
  • Monthly wellness stipend, home office stipend
  • Fulltime
Read More
Arrow Right

Senior Performance Marketing Manager

Checkr is looking for a Senior Performance Marketing Manager to help fuel our ra...
Location
Location
United States , Denver
Salary
Salary:
123000.00 - 145000.00 USD / Year
https://checkr.com Logo
Checkr
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Deep expertise in digital / performance marketing across search, social, affiliate, and display channels (6+ years preferred)
  • Hands-on experience managing paid search campaigns at scale
  • Experience developing and executing a paid acquisition strategy at a fast growing company (experience in SMB B2B tech preferred)
  • Demonstrated experience in quickly testing and scaling new marketing channels
  • Strong analytical mindset
  • Proficient with basic analytical tools (Google Sheets/Excel, Looker, Google Analytics)
  • A strong attention to detail and top-tier organizational and project management skills
  • Ability to drive projects forward across multiple teams and manage multiple campaigns at once in a fast-paced environment
  • A desire to constantly improve and zero patience for inefficiency
  • Self starter: go-getter attitude who likes to get things done on their own initiative
Job Responsibility
Job Responsibility
  • Campaign strategy and execution
  • New channel expansion
  • Conversion rate optimization
  • Budget management
  • Data-driven decision making
  • Cross-functional collaboration
What we offer
What we offer
  • A fast-paced and collaborative environment
  • Learning and development allowance
  • Competitive cash and equity compensation and opportunity for advancement
  • 100% medical, dental, and vision coverage
  • Up to $25K reimbursement for fertility, adoption, and parental planning services
  • Flexible PTO policy
  • Monthly wellness stipend, home office stipend
  • Fulltime
Read More
Arrow Right

Senior Marketing Manager

This is a rare opportunity to join a values-led, privately owned company that's ...
Location
Location
United Kingdom , Haywards Heath
Salary
Salary:
45000.00 - 60000.00 GBP / Year
https://www.office-angels.com Logo
Office Angels
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • A degree (or equivalent experience) in Marketing, Communications or Business
  • Experience in leading marketing for a growing, multi-brand business
  • Proven ability to drive campaigns that influence and convert
  • Strong creative instincts and sharp content skills
  • Experience working closely with internal stakeholders and external suppliers
  • Strategic planning ability with a hands-on mindset
  • A team-first approach, with a passion for coaching and developing talent
  • Commercial awareness and strong budget management experience
  • Desirable: familiarity with B2B engineering, packaging, or manufacturing sectors
Job Responsibility
Job Responsibility
  • Designing and delivering innovative, insight-led marketing strategies
  • Leading multi-channel campaigns to promote events, products, and services
  • Driving product launches and brand engagement across multiple audiences
  • Overseeing content creation, from concept through to delivery
  • Managing marketing budgets and measuring campaign ROI
  • Collaborating with external agencies and suppliers to maximise impact
  • Mentoring and coaching your team to achieve high performance
  • Shaping brand identity, tone of voice and market positioning
  • Ensuring customer data is used effectively and responsibly via CRM platforms
  • Influencing strategic decision-making at senior level
What we offer
What we offer
  • 24 days holiday + bank holidays
  • Office closure between Christmas and New Year (extra paid leave)
  • 8% employer pension contribution
  • Annual bonus scheme
  • Annual pay review
  • Optional private healthcare plan
  • Life assurance (2x salary)
  • Gym membership contribution
  • Employee Assistance Programme
  • Fulltime
Read More
Arrow Right

Senior Marketing Manager

This is a rare opportunity to join a values-led, privately owned company that's ...
Location
Location
United Kingdom , Haywards Heath
Salary
Salary:
40000.00 - 50000.00 GBP / Year
https://www.office-angels.com Logo
Office Angels
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • A degree (or equivalent experience) in Marketing, Communications or Business
  • Experience in leading marketing for a growing, multi-brand business
  • Proven ability to drive campaigns that influence and convert
  • Strong creative instincts and sharp content skills
  • Experience working closely with internal stakeholders and external suppliers
  • Strategic planning ability with a hands-on mindset
  • A team-first approach, with a passion for coaching and developing talent
  • Commercial awareness and strong budget management experience
  • Desirable: familiarity with B2B engineering, packaging, or manufacturing sectors
Job Responsibility
Job Responsibility
  • Designing and delivering innovative, insight-led marketing strategies
  • Leading multi-channel campaigns to promote events, products, and services
  • Driving product launches and brand engagement across multiple audiences
  • Overseeing content creation, from concept through to delivery
  • Managing marketing budgets and measuring campaign ROI
  • Collaborating with external agencies and suppliers to maximise impact
  • Mentoring and coaching your team to achieve high performance
  • Shaping brand identity, tone of voice and market positioning
  • Ensuring customer data is used effectively and responsibly via CRM platforms
  • Influencing strategic decision-making at senior level
What we offer
What we offer
  • 24 days holiday + bank holidays
  • Office closure between Christmas and New Year (extra paid leave)
  • 8% employer pension contribution
  • Annual bonus scheme
  • Annual pay review
  • Optional private healthcare plan
  • Life assurance (2x salary)
  • Gym membership contribution
  • Employee Assistance Programme
  • Fulltime
Read More
Arrow Right

Senior Account Based Marketing Manager

Join Checkr's Revenue Marketing team and lead the charge in shaping our account-...
Location
Location
United States , Denver; San Francisco
Salary
Salary:
130000.00 - 181000.00 USD / Year
https://checkr.com Logo
Checkr
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 6+ years of experience in demand generation, integrated campaigns, or Account Based Marketing in the B2B SaaS space
  • Ability to work strategically and tactically across multiple campaigns and channels
  • Courage to take the initiative, pilot, and evaluate new program types
  • Experience using data and metrics to develop strategy and drive program improvements
  • Well-organized with great attention to detail
  • Strong project management skills
  • Excels at cross-functional collaboration across multiple organizations
  • Proficient in Salesforce (CRM), Marketo (MA), Asana (Project Management), and Google Suite
Job Responsibility
Job Responsibility
  • Develop the full-funnel integrated campaign strategy targeting Checkr's Ideal Customer Profiles to fuel pipeline and revenue growth
  • Own the execution and optimization of ICP campaigns across web, email, advertising, webinars, outbound, and direct mail channels
  • Craft compelling messaging and copy across landing pages, email, advertising, and Outreach sequences
  • Partner with the brand team to test and optimize creative concepts for promotion across campaign channels
  • Identify and manage target audience lists in partnership with RevOps, PMM, and Sales
  • Own paid social channels (LinkedIn, Meta) in partnership with our ad agency, webinars and pilot new 3rd-party industry vendors
  • Collaborate and partner with Sales Development and Business Development Representatives to own and optimize lead hand-off processes
  • Measure and communicate progress to meeting and exceeding key performance indicators across campaign channels
What we offer
What we offer
  • Learning and development allowance
  • Competitive compensation and opportunity for advancement
  • 100% medical, dental, and vision coverage
  • Up to $25K reimbursement for fertility, adoption, and parental planning services
  • Flexible PTO policy
  • Monthly wellness stipend
  • Home office stipend
  • Lunch four times a week
  • Commuter stipend
  • Abundance of snacks and beverages
  • Fulltime
Read More
Arrow Right
Jobs by Category
Art and Entertainment Jobs Banking Jobs Call Center Jobs Construction Jobs Consulting Jobs Customer Service Jobs Education Jobs Energy Jobs Finance Jobs Gastronomy Jobs Health and Beauty Jobs Hospitality and Tourism Jobs Human Resources Jobs Insurance Jobs IT - Administration Jobs IT - Software Development Jobs Legal Jobs Logistics Jobs Manufacturing Jobs Marketing, Digital Marketing, SEO, SEM Jobs Media Jobs Nursing Jobs Office Administration Jobs Pharmacy Jobs Physical Work Jobs Public Relations Jobs Public Sector Jobs Purchasing Jobs Quality Control Jobs Real Estate Jobs Research and Development Jobs Sales Jobs
Job Positions Jobs by Country
United States Jobs United Kingdom Jobs India Jobs Canada Jobs Australia Jobs Germany Jobs Ireland Jobs Poland Jobs
Company
Blog About Us Contact
Follow Us
Facebook
X (Twitter)
LinkedIn
Instagram
CrawlJobs Group
ITFlashcards AllDevBlogs
© 2026 CrawlJobs Ltd. All Rights Reserved
Terms & Conditions Privacy Policy