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As a Senior App Growth Marketing Manager (Performance Marketing), you will own the growth strategy and scale campaigns for some of the world’s leading apps. We are trusted by globally recognized brands such as Duolingo, The New York Times, and MyFitnessPal, alongside high-growth apps and digital subscription businesses across diverse markets. You'll help these companies grow by pairing data-driven strategy with creativity. You’ll explore new channels, test fresh angles, and turn insights into wins that matter.
Job Responsibility:
Own the growth strategy and scale campaigns for some of the world’s leading apps
Pair data-driven strategy with creativity
Explore new channels, test fresh angles, and turn insights into wins
Lead strategy, growth, and execution for clients
Take full ownership of business goals and long-term roadmaps (6-12 months)
Proactively follow up on targets and adjust strategy
Set the strategic direction across Google, Paid Social, CTV, and programmatic
Lead cross-functional teams (growth, creative and analytics)
Own client relationships, serving as a trusted advisor
Guide partners through complex growth, measurement, and scaling decisions
Coach junior team members to master their channels
Team up with creatives to test bold hooks
Spot trends early and learn new tools fast
Requirements:
5+ years of experience in performance marketing
Experience driving cross-channel growth for mobile apps
Experience developing high-performing strategies
Strong fluency in app measurement and attribution, including SKAN, MMPs, and incrementality testing methodologies
Ability to turn CAC, ROAS, and complex metrics into stories clients can act on
Ability to build trust quickly and maintain long-term partnerships with clients
Nice to have:
Previous in-house experience, giving you a first-hand understanding of business goals, product impact, and internal stakeholder dynamics
What we offer:
25 days PTO
Health benefits designed to support your wellbeing
401(k) with match
Hybrid work model which balances flexibility and collaboration
Room to grow in a dynamic environment that encourages skill development and innovation