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The Senior Analyst - U.S. Consumer Cross-Channel Marketing Strategy will support cross-channel strategy development and execution for key strategic initiatives across U.S. Consumer Marketing. This individual will work closely across the broader USCM team and play a critical role in contributing to efficient revenue growth, deepening customer engagement, and supporting the evolution of the Consumer Marketing business. They will help establish, implement, and analyze key marketing strategies across product and membership services. This individual will be required to work cross-functionally with key internal partners, including teams within U.S. Consumer Marketing, Product Management & Lending, and Global Advertising & Brand Management.
Job Responsibility:
Support the development and activation of holistic go-to-market approaches for critical cross-channel initiatives, including enterprise product refreshes, new offers and benefits, and enterprise moments
Serve as a central liaison across USCM teams for priority product initiatives
Support USCM cross-channel strategy development for critical enterprise projects
Requirements:
Strategic and creative problem solver who can support building and implementing plans from the ground up, including analytics, research, creative, capabilities, and metrics
Natural standout colleague who can deliver results resourcefully in a highly collaborative and fast-paced environment
Fast learner and strong attention to details to deliver innovative ideas and solutions and provide value to partners
Project management and organization skills to effectively manage and drive multiple initiatives across different work streams simultaneously, along with diligent documentation
Ability to communicate clearly, concisely and with conviction to a variety of partners at all levels and influence outcomes
Ambition to make an impact in a fast-moving, multifaceted, growth environment and operate fluidly between strategy and execution to deliver flawlessly.
What we offer:
Competitive base salaries
Bonus incentives
6% Company Match on retirement savings plan
Free financial coaching and financial well-being support
Comprehensive medical, dental, vision, life insurance, and disability benefits
Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
Free and confidential counseling support through our Healthy Minds program