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Senior Advertising Strategist

Germany, Berlin · Job Posted March 22, 2026
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Job Description

Your mission is to design and orchestrate client-specific, high-impact storylines and deal narratives for our most important automotive OEM and finance partners, as well as leading agencies. You will build in-depth, bespoke pitch and strategy decks that bring together all three Partnerships & Media pillars – Advertising, OEM Partnerships and Financial Services – into one coherent, compelling joint business plan per client.

Job Responsibility

  • Conduct deep-dive research on selected partners and their strategy
  • Analyse client performance and behaviour on mobile.de: inventory, listings, media investments, funnel performance competitor presence & differentiation on our platform
  • Synthesize industry trends into insights that are relevant for each client
  • Develop tailor-made strategic narratives for key partners
  • Translate complex data, product capabilities and platform mechanics into simple, emotionally compelling and visually clear stories
  • Build narratives that integrate all three PAM pillars (Advertising, OEM Partnerships, Financial Services) into one joint value proposition
  • Co-design joint business plans and big deal proposals with Advertising, OEM Partnerships and Financial Services
  • Translate business plans into clear, structured decks that can be used by senior sales and leadership in C-level meetings
  • Proactively identify new monetisation and partnership ideas
  • Align stakeholders across PAM on a unified storyline for strategic accounts
  • Create high-quality executive decks for top-tier Advertising, OEM & captive pitch meetings, quarterly / annual joint business reviews, strategic initiative proposals
  • Coach sales and partnership teams in how to deliver the narrative

Requirements

  • 5+ years in creative strategy / strategic storytelling (consulting-style, bespoke narratives)
  • Proven C-level deck ownership: JBP / big-deal pitch / QBR decks B2B ads/media/partnerships experience
  • Strong data storytelling / data skills
  • Expert PowerPoint / Google Slides
  • Experience aligning cross-functional stakeholders
  • Fluent English and German language

Nice to have

  • Automotive OEM or advertising agency experience
  • Advanced analytics / BI tooling (e.g., SQL + Looker/Tableau/Power BI) to support performance deep-dives and cleaner data visualisation decisions

What we offer

  • 28 days of paid time off
  • €50 monthly transportation/mobility allowance
  • Development budget and access to coaching
  • Up to 12 (non-birth parent) or 20 (birth parent) weeks of fully paid parental leave
  • Online and offline library
  • Attractive base salary and participation in our annual incentive plans
  • Work from anywhere - up to 20 days per year
  • 24/7 Employee Assistance Programme for you and your immediate family

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