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The Senior Account Manager, has primary responsibility for helping and managing specific Account Services activities for assigned clients, including developing and executing strategies to grow revenue that meets and exceeds assigned objectives including client identification, development, and retention. This individual is also responsible for developing compelling briefs and Statements of Work (SOW) to guide internal team members and to leading internal cross-functional core teams and clients on the strategic and tactical plan, design, and execution of innovative pharmaceutical medical communications, marketing, and medical education initiatives. In addition, the Senior Account Manager understands client challenges and leads internal and external core teams to conceptualize, design, and deliver novel solutions for clients’ needs in a manner consistent with the values and reputation of Synchrony. Accountabilities include assigned client development, relationships, and satisfaction, and the overall strategy, development, and execution of assigned Accounts Services activities.
Job Responsibility:
Developing and executing strategies to grow revenue that meets and exceeds assigned objectives, including client identification, development, and retention
Partner with Strategic-Scientific Services and Scientific Services to provide best-in-class strategy and strategically-aligned support
Actively participate in client presentations, selling and defending the agency's point of view
Lead new business efforts and strategic planning with existing (organic growth, annual planning) and potential clients
Ensure that existing client revenue goals are achieved
Support the development and implementation of new business development opportunities
Support the development, presentation, and selling of high-quality deliverables
Support teams in the creation and submission of RFPs and proposals (proposal writing is required)
Monitor industry and therapeutic area and best practices and advances to ensure that Synchrony and our clients are at the cutting edge or leading the field
Day to day lead on the internal cross-functional core teams and clients on the strategic and tactical plan, design, and execution of innovative pharmaceutical medical communications, marketing, and medical education initiatives
Attend client meetings, conference call and live, and communicate key learnings and action items to the team and client
Manage client strategy and objectives in balance with needs of internal team and organization
Initiate projects and serve as internal “project owner” or “project champion”
Lead effort to define project strategic objectives and budget, including completion of Strategic Brief (when applicable) and all SOWs
Lead kickoff meeting with clients and/or authors or faculty
Review all deliverables to ensure project objectives, quality standards, and client or author expectations are being met and that project supports overarching strategy
Monitor and manage assigned activities to ensure timely delivery of products and services
Ensure all content is consistent with product strategy, communications objectives, and client expectations
Resolve conflict and celebrate success
set clear team priorities
explain client/brand objectives and strategies
define success in terms of the whole team
Be a positive force for enhancing the work culture, consensus-building, and internal communications
Manage the budgets (eg, forecast, expenses, accruals) for individual projects
Develop client(s) scope of service or project agreements with account leadership
Monitor budget and hours, and communicate financial details and changes in scope to client and management
Verify that billing schedule milestones are communicated to Finance
Requirements:
Bachelor's degree required
Minimum of 3 years’ experience in marketing and account/client services support or pharmaceutical marketing/sales and/or project management
History of successful management of more than 1 million dollars of fee/year
Specific industry and/or therapeutic expertise is required
Substantial experience leading at least 3 of the following activities: advertising initiatives- print or digital, medical education activities, brand planning, sales interface, medical communications campaigns, promotional medical/marketing initiatives, strategic communications planning, advisory boards, key clinical expert identification and development
Ability to travel as client needs require
Ability to attend and conduct virtual or in-person presentations
Significant communication with clients and internal teams, including many presentations
Ability to commit to extra and/or nontraditional hours as client needs require