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Instructure is seeking a highly motivated and experienced Senior Account Executive (Vocational) to be a key driver of growth across the ANZ Vocational Education and Corporate Learning sector. This role is squarely focused on new customer acquisition—identifying, pursuing, and successfully closing complex deals for our leading educational technology solutions, primarily Canvas.
Job Responsibility:
Proactively identify and qualify high-potential prospective clients across the Vocational and Corporate Learning sectors throughout the ANZ region
Own the entire sales cycle, from lead generation and qualification through proposal development, effective negotiation, and closing complex, high-value deals (new logo acquisition)
Accurately forecast sales opportunities, maintain pipeline hygiene, and provide regular, comprehensive updates on sales activities and pipeline status to management
Develop and rigorously execute strategic territory and account plans designed to penetrate the enterprise and corporate market segment, and significantly expand Instructure's footprint in ANZ across vocational enterprise and corporate learning accounts
Maintain expert knowledge of industry trends, the competitive landscape, and regulatory changes within the ANZ vocational education and corporate learning technology markets
Cultivate and maintain strong, strategic relationships with key decision-makers and high-level stakeholders within target organisations
Become a subject matter expert on Instructure's product portfolio (e.g., Canvas LMS and affiliated modules), effectively articulating compelling, tailored value propositions to diverse audiences and stakeholder groups
Work closely with Sales Engineering, Marketing, and Customer Success teams to ensure alignment, provide a seamless customer experience, and guarantee successful product adoption
Ability to travel extensively and frequently within the APAC region as required to meet with prospective clients, attend industry events, and participate in internal team meetings
Requirements:
Minimum of 5+ years of successful quota-carrying sales experience in a B2B SaaS environment
Strong emphasis on new logo acquisition
Proven track record of successfully selling into the vocational education and corporate learning market
Demonstrated ability to manage enterprise sales, effective sales process management, regular sales cadence, negotiate effectively, and consistently exceed sales targets
Exceptional written and verbal communication, presentation, and interpersonal skills
Strong ability to quickly understand and clearly articulate technical concepts and product functionality to non-technical audiences
Bachelor's degree in Business, Marketing, or a related field
Highly motivated, results-oriented, and able to work independently and thrive in a fast-paced, high-growth environment
Nice to have:
Experience selling into the education technology sector (Vocational Education) or the corporate learning market