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Princess Polly

Location:
Australia, Burleigh Heads

Category:
-

Contract Type:
Not provided

Salary:

Not provided

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Job Description:

Princess Polly is on the lookout for a data-driven SEM Specialist ready to elevate our paid search performance. Partnering with our Global SEM Manager, you’ll scale campaigns that power our next wave of international growth, driving high-quality, cost-effective traffic while keeping every click true to our brand.

Job Responsibility:

Build, optimise, and scale paid campaigns across Search, Shopping, YouTube, Display and Online Video to maximise ROI
Refine ad copy, landing pages, and bidding strategies while A/B testing and managing audience targeting
Manage and pace spend across channels using performance insights and data
Coordinate marketing promotions and manage creative briefs for YouTube, Display & CTV campaigns
Monitor performance, troubleshoot technical issues, and provide insights that move the needle

Requirements:

2+ years of experience in a similar SEM role, either in-house or agency-side (ecommerce experience ideal)
Extensive hands-on experience with Google Ads, Microsoft Ads, YouTube and implementing campaigns across search engine marketing platforms
Strong working knowledge of Google Merchant Centre Next, including feed optimisation, troubleshooting and rule creation (experience with DataFeedWatch, Simprosys or Shopify a plus)
Experience with Google Analytics (GA4) and managing/pacing budgets
Strong analytical aptitude for identifying trends and using insights to highlight opportunities and weaknesses
Ability to manage multiple projects while maintaining high attention to detail
Excel proficiency for data management and budgeting
Driven innovator who brings energy, curiosity, and commitment to continuous growth
Strong communicator and collaborative team player who builds trust and alignment
Proactive problem-solver who anticipates challenges and takes ownership of solutions
Passion for staying current with the latest PPC/SEM trends

What we offer:

Competitive salary package
Flexible working arrangements
Access to a best in class parental leave and family planning program
Exceptional employee discount program
A stunning newly renovated office in beautiful Burleigh Heads
Work as part of a team of dedicated individuals focused on doing their best each day
Staff social activities
Monthly birthday celebrations

Additional Information:

Job Posted:
December 11, 2025

Employment Type:

Fulltime

Work Type:

Hybrid work

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SEM Specialist