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SEM Specialist

princesspolly.com Logo

Princess Polly

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Location:
Australia , Burleigh Heads

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Category:
-

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Contract Type:
Not provided

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Salary:

Not provided

Job Description:

Princess Polly is on the lookout for a data-driven SEM Specialist ready to elevate our paid search performance. Partnering with our Global SEM Manager, you’ll scale campaigns that power our next wave of international growth, driving high-quality, cost-effective traffic while keeping every click true to our brand.

Job Responsibility:

  • Build, optimise, and scale paid campaigns across Search, Shopping, YouTube, Display and Online Video to maximise ROI
  • Refine ad copy, landing pages, and bidding strategies while A/B testing and managing audience targeting
  • Manage and pace spend across channels using performance insights and data
  • Coordinate marketing promotions and manage creative briefs for YouTube, Display & CTV campaigns
  • Monitor performance, troubleshoot technical issues, and provide insights that move the needle

Requirements:

  • 2+ years of experience in a similar SEM role, either in-house or agency-side (ecommerce experience ideal)
  • Extensive hands-on experience with Google Ads, Microsoft Ads, YouTube and implementing campaigns across search engine marketing platforms
  • Strong working knowledge of Google Merchant Centre Next, including feed optimisation, troubleshooting and rule creation (experience with DataFeedWatch, Simprosys or Shopify a plus)
  • Experience with Google Analytics (GA4) and managing/pacing budgets
  • Strong analytical aptitude for identifying trends and using insights to highlight opportunities and weaknesses
  • Ability to manage multiple projects while maintaining high attention to detail
  • Excel proficiency for data management and budgeting
  • Driven innovator who brings energy, curiosity, and commitment to continuous growth
  • Strong communicator and collaborative team player who builds trust and alignment
  • Proactive problem-solver who anticipates challenges and takes ownership of solutions
  • Passion for staying current with the latest PPC/SEM trends
What we offer:
  • Competitive salary package
  • Flexible working arrangements
  • Access to a best in class parental leave and family planning program
  • Exceptional employee discount program
  • A stunning newly renovated office in beautiful Burleigh Heads
  • Work as part of a team of dedicated individuals focused on doing their best each day
  • Staff social activities
  • Monthly birthday celebrations

Additional Information:

Job Posted:
December 11, 2025

Employment Type:
Fulltime
Work Type:
Hybrid work
Job Link Share:

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