Search Engine Optimization Specialist

• Implement search engine optimization content strategies for the agency’s clients and its own website
• Conduct thorough website audits to identify SEO issues and recommend solutions
• Collaborate with content creators to ensure content (blogs and on page) is optimized for relevant keywords without sacrificing quality and user experience
• To be able to use tools such as Google Analytics, Google Search Console, SEMRush, RankMath/Yoast, ScreamingFrog
• Stay updated on the latest industry trends, search engine algorithms, and best practices
• To be able to speak through monthly reports showcasing SEO results (organic), improvements that were made on the content side, and recommendations for future strategies
• Work closely with the digital marketing team to align SEO strategies with PPC, social media, and other online marketing efforts
• To write and implement title tags, meta descriptions, and give recommendations on metadata improvement for any website
• Understand blog best practices and leverage resources to be able to implement any content to industry standard

• Must have agency experience
• Minimum 5 years executing search engine optimization tasks for a high volume consumer website or agency
• Solid understanding of SEO principles (four main pillars, keyword research, keyword gap analysis, SEO audits, tools, and techniques)
• Proficiency in tools such as SEMrush, ScreamingFrog, Ahrefs, Google Analytics, RankMath/Yoast
• Familiarity with HTML, CSS, and JavaScript and how they impact SEO
• Strong analytical and problem-solving skills
• In-depth knowledge on every main pillar of SEO
• Bachelor’s degree in Marketing, Information Technology, or a related field
• Certifications required
• Excellent presentation and verbal and written communication skills with experience in presenting to senior leadership
• Understanding of agency-level time tracking and project management tools
• Comfortable working with team members at all levels, including senior management
• Strong attention to detail and measurable success in campaign optimization and reporting
• Ability to manage multiple tasks/projects to due dates and prioritize appropriately to do so, while communicating project status regularly with stakeholders

Certifications from recognized SEO platforms or institutions would be a distinct advantage

• Competitive Salary
• Medical, Dental, and Vision
• 15 Days PTO, Holidays, and Summer Fridays
• 401k
• FSA