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Road9 Media Logo Road9 Media · -

Search Engine Optimization Specialist

Egypt, Maadi · Job Posted March 05, 2026
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Job Responsibility

  • Participate in initial client briefing meetings to align SEO goals with broader marketing strategies
  • Conduct in-depth keyword research and mapping, aligning with business objectives, content strategy, and search intent
  • Perform comprehensive competitor and gap analysis quarterly, identifying keyword opportunities, backlink strategies, and content weaknesses
  • Create and maintain SEO documentation including Keyword Mapping Sheets, Gap Analysis Reports, and Task Plans
  • Conduct technical audits covering crawlability, indexing, site speed, mobile usability, structured data, and HTTPS status
  • Collaborate with web developers to resolve technical issues and implement SEO fixes
  • Log all issues and solutions into internal task tracking sheets and update them regularly
  • Optimize existing and new pages by managing meta tags, header tags, content structure, internal links, image attributes, and keyword placement
  • Perform ongoing audits to detect thin content, duplicate tags, or structural gaps that impact rankings
  • Collaborate with content writers to ensure optimized copy aligns with keyword strategies
  • Execute link-building strategies including guest posting, outreach, citation building, and backlink audits
  • Monitor domain authority, backlink quality, and referring domains
  • Keep backlink profiles updated and documented for review and performance tracking
  • Optimize and maintain clients’ Google Business Profiles and local citations
  • Conduct local SEO audits and manage geo-targeted content
  • Track and respond to online reviews, ensuring NAP (Name, Address, Phone) consistency across platforms
  • Provide SEO input into the content plan, identifying high-opportunity keywords and content formats
  • Review content drafts to ensure SEO compliance, including keyword integration, meta tags, and linking structures
  • Coordinate with content writers and social media managers to publish SEO-optimized content on client websites
  • Prepare monthly SEO Status Reports and Performance & Ranking Reports, analyzing trends and offering actionable insights
  • Track KPIs such as organic sessions, bounce rate, keyword rankings, conversion goals, and domain authority
  • Participate in monthly review meetings with clients alongside the Account Manager to explain SEO results and suggest adjustments
  • Work in coordination with other SEO specialists to ensure strategic alignment and knowledge sharing
  • Maintain clear communication with account managers, content writers, and developers for task dependencies and execution
  • Contribute to internal documentation and process optimization to improve team efficiency and reporting accuracy

Requirements

  • Proficient in SEO tools such as SEMrush, Google Analytics, and Google Search Console
  • Strong understanding of technical SEO principles including crawlability, indexing, site speed, mobile usability, and structured data
  • Experience conducting keyword research, gap analysis, and competitor benchmarking
  • Familiarity with on-page optimization techniques, including meta tags, header structures, internal linking, and image SEO
  • Working knowledge of backlink analysis and link-building strategies
  • Basic knowledge of HTML/CSS is beneficial for communicating with developers and validating technical fixes
  • Ability to manage multiple projects independently while aligning with broader strategic goals
  • Excellent verbal and written communication skills to coordinate with account managers, content creators, and developers
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