CrawlJobs Logo
Blackbaud Logo Blackbaud · -

Search & Discovery Marketing Manager for SEO/GEO

United States of America 77700.00 - 104500.00 USD / Year · Job Posted January 20, 2026

Job offer has expired

Job Link Share

Job Description

At Blackbaud, we’re evolving how people find, trust, and engage with our brand in the age of AI. As search transforms from traditional queries to AI-generated answers, we’re seeking an innovative Search & Discovery Manager to lead the charge. This role is for a forward-thinking search leader who thrives at the intersection of organic visibility, structured data, and artificial intelligence. You’ll shape a strategy that goes beyond traditional search—driving visibility across AI-powered engines like ChatGPT, Perplexity, and Gemini, while also activating brand presence in the places where LLMs learn: Reddit, Quora, YouTube, and other trusted open platforms. This is more than SEO. It’s reimagining how people discover truth in a world shaped by AI.

Job Responsibility

  • Lead and evolve Blackbaud’s search & discovery strategy across web content, blogs, product pages, and knowledge hubs—with a focus on AI-powered discovery
  • Extend organic visibility strategy to platforms that influence LLM training and responses, including Reddit, Quora, YouTube, LinkedIn and other public forums
  • Use generative AI tools and SEO platforms for keyword discovery, content optimization, and performance analysis
  • Optimize content for SERP visibility, featured snippets, and emerging answer engine platforms (e.g., ChatGPT, Perplexity, Gemini)
  • Develop frameworks for schema markup, structured data, and content alignment with AI model preferences
  • Collaborate with content, product marketing, brand and web teams to create strategic SEO/GEO roadmaps and content action plans for prioritized terms and prompts to scale search visibility and improve traffic quality
  • Stay ahead of evolving trends in AI search and apply insights to strategy and execution
  • Build performance dashboards and connect SEO/AEO efforts to measurable business outcomes, including pipeline and revenue impact

Requirements

  • 5+ years of experience leading SEO in a B2B SaaS environment
  • Deep understanding of on-page SEO, technical SEO, and content optimization strategies
  • Familiarity with AEO (Answer Engine Optimization) principles and structured data best practices
  • Experience managing or contributing to content visibility on platforms like Reddit, Quora, YouTube, and other LLM-relevant ecosystems
  • Proficient with tools like Semrush, Ahrefs, Clearscope, Screaming Frog, and generative AI platforms (ChatGPT, Claude, Gemini, Perplexity)
  • Demonstrated ability to grow organic traffic and improve search rankings at scale
  • Strong analytical and experimentation mindset with a focus on ROI and business alignment
  • Exceptional collaboration and communication skills across cross-functional marketing and product teams
  • Enthusiasm for learning, adapting, and leading in an evolving AI-driven search ecosystem

What we offer

  • Medical, dental, and vision insurance
  • Remote-first workforce
  • 401(k) program with employer match
  • Flexible paid time off
  • Generous Parental Leave
  • Volunteer for vacation
  • Opportunities to connect to build community and belonging
  • Pet insurance, legal and identity protection
  • Tuition reimbursement program
Blackbaud - All Job Offers

Looking for more opportunities?

Search for other job offers that match your skills and interests.

Suggested Tags: Frontend Developer Secretary Talent Manager Salesforce Administrator Data Analyst
Similar Jobs for

Search & Discovery Marketing Manager for SEO/GEO

8 matching positions

Content Marketing Manager

Range is seeking a Content Marketing Manager to spearhead the creation, manageme...
Location
Location
United States , McLean
Salary
Salary:
Not provided
range.com Logo
Range
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 7+ years of professional writing/journalism experience
  • 3+ years working in-house at a company or publication (not agency or freelance)
  • 3+ years writing about financial topics (personal finance, investing, wealth management, fintech, or B2C financial products)
  • Proven SEO/GEO expertise with demonstrated results driving discoverability and growth
  • A portfolio that proves you can create engaging, high-quality content fast
Job Responsibility
Job Responsibility
  • Produce content that drives growth: Research, write, edit, and publish content across blogs, lifecycle emails, social media copy, ad creative, and webinar scripts that directly contributes to ARR and pipeline
  • Own newsletter production: Support and eventually own Range's weekly newsletter—from content strategy and writing to distribution and performance optimization
  • Drive revenue through content: Create content that strengthens our brand and generates leads across both organic and paid channels. Optimize for discovery, engagement, and pipeline generation
  • Support video production: Collaborate on scripting, messaging, and content strategy for video ads and webinars to ensure alignment with brand voice and campaign goals
  • Build Range's content engine: Test relentlessly, analyze what works, iterate fast, and scale winning formats to make Range the most-read brand in fintech
  • Wear multiple hats: Jump between writing long-form thought leadership, crafting punchy ad copy, optimizing for search and AI discovery, and managing editorial calendars. Whatever moves the needle that day
  • Own the metrics: Drive measurable growth in organic traffic, paid conversion rates, content-driven ARR, and email engagement
What we offer
What we offer
  • Health & Wellness: 100% employer-covered medical insurance for employees (75% for dependents), plus dental and vision coverage
  • 401(k): Retirement savings program to support your future
  • Paid Time Off: Dedicated time to reset and recharge plus most federal holidays
  • Parental Leave: Comprehensive leave policy for growing families
  • Meals: Select meals covered throughout the week
  • Fitness: Monthly movement stipend
  • Equity & Career Growth: Early exercise eligibility and a strong focus on professional development
  • Annual Compensation Reviews: Salary and equity refreshes based on performance
  • Boomerang Program: After two years at Range, you can take time away to start your own company. We’ll hold your spot for 6 months - and pause your equity vesting, which resumes if you return
  • Fulltime
Read More
Arrow Right

Web Product Manager

Location
Location
United States , Boston
Salary
Salary:
103000.00 - 129963.00 USD / Year
coralogix.com Logo
Coralogix
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 3 to 6 years in a B2B SaaS web PM, growth PM, or digital marketing role
  • Deep SEO/GEO fluency: understands both technical SEO and AI-era search (GEO, AEO, LLM citation optimization). Not just someone who 'does SEO'
  • Hands-on with WordPress, GA4, Google Tag Manager, and conversion tracking. You can do things, not just delegate them
  • PLG mindset: has owned or materially contributed to self-serve signup flows, not just inbound demo forms
  • Experience with A/B testing, landing page optimization, and website personalization or AI SDR tools
  • Can write a clear brief, review developer output, and QA a page. Not a pure PM who only writes tickets
  • Marketing automation form and lead routing familiarity a strong plus
  • Data-literate: reads attribution funnels, pulls from BI dashboards, and acts on what you find
  • Strong communicator across marketing, product, sales, and engineering
Job Responsibility
Job Responsibility
  • Drive organic discovery across traditional and AI-era search
  • GEO (ChatGPT, Perplexity, Gemini, Claude, Grok) is a primary investment, and AEO (featured snippets, People Also Ask, zero-click) is core
  • Own technical SEO: Core Web Vitals, page speed, schema markup, CDN configuration, crawl efficiency
  • Define keyword and topic strategy by funnel stage with content and product marketing
  • manage the AI content/SEO agency day-to-day (calendar, brief quality, output accountability)
  • Build and maintain GEO measurement: AI referral traffic and brand citation rate in AI-generated responses
  • Optimize the full funnel — visitor to demo and visitor to free trial (try.coralogix.com) — with free trial signups tracked as a standalone growth metric
  • Implement and optimize the website AI SDR for real-time, multi-path engagement, not just 'book a meeting'
  • Define and test PLG landing paths: free trial flows, product-led signup entry points, and self-serve onboarding handoffs
  • Run A/B and real-time experimentation on CTAs, hero copy, and landing pages
What we offer
What we offer
  • comprehensive and inclusive employee benefits for healthcare, dental, and mental health benefits
  • 401(k) plan and match
  • paid sick time and paid time off
  • Fulltime
Read More
Arrow Right

SEO / GEO Manager

Our client has a remote contract opportunity for a Search Engine Optimization/Ge...
Location
Location
United States , Remote
Salary
Salary:
Not provided
revelit.com Logo
Revel IT
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 7+ years in SEO/Digital Marketing
  • At least 2 years specifically in a highly regulated industry (Pharma, Biotech, Finance, or Insurance)
  • Demonstrated understanding of how LLMs impact search
  • Deep proficiency in Schema.org, Knowledge Graph architecture
  • Familiarity with SEO tools like Google Search Console, SEMRush, etc.
  • Experience navigating MLR/PRC review cycles
  • Exceptional ability to influence without authority and communicate technical concepts to non-technical stakeholders
Job Responsibility
Job Responsibility
  • Lead the evolution of organic discovery strategy, bridging the gap between traditional SEO and Generative Engine Optimization (GEO)
  • Ensure accurate, compliant, and helpful information is found for client therapies
  • Drive AI-ready content strategies while navigating the complexities of the Medical, Legal, and Regulatory review process
  • Manage external agency partner to provide the vision and strategy for all SEO/GEO efforts
  • Oversee technical SEO health across client’s portfolio of sites
  • Drive implementation of advanced Schema markup (MedicalWebPage, Drug, FAQ)
  • Collaborate with agency partner to develop internal, compliant AI tools to simplify SEO tasks
  • Make content recommendations for conversational queries
  • Act as the bridge between 'Fast SEO' and 'Safe Pharma'
  • Work closely with the Medical, Legal, and Regulatory (MLR) teams
  • Fulltime
Read More
Arrow Right
New

Vice President

iCapital is looking to hire an investment product specialist Vice President to s...
Location
Location
China , Hong Kong
Salary
Salary:
Not provided
icapital.com Logo
iCapital Network
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 10+ years of experience working within the alternative investment industry in a client facing capacity (e.g., Investor relations at GPs or distribution specialist at placement agents, fund of funds and asset management firms with alternative investment product experience)
  • A self-starter who demonstrates the ability to work in a fast-paced entrepreneurial environment and follow a rigorous sales process
  • Strong team orientation with exceptional organizational and interpersonal skills especially in a cross-boarder and small team-working environment
  • Strong with Microsoft powerpoint and has excellent verbal and written communication skills
  • Local regulatory licensing is required
  • Relevant language skills is a plus
Job Responsibility
Job Responsibility
  • Leverage a consultative sales process to acquire new relationships, expand existing client relationships, and service assets under management
  • Develop high level of sales proficiency with iDirect offerings in private equity, private credit, and hedge funds and other future iDirect products and a good understanding of the asset class as well as product comparison purposes
  • Traveling is required to markets to meet with gatekeepers, advisors, industry bodies, end clients in support of the broader sales and educational effort
  • Assist in the planning and execution of roadshows and conferences
  • Work alongside the in region Client Solutions team personnel on client pitches, product positioning, and sales campaigns
  • Leverage technology input and reporting tools to support sales management activities
  • Fulltime
Read More
Arrow Right

Customer Assistant II

Location
Location
United States , Amherst
Salary
Salary:
26.06 - 29.33 USD / Hour
mma.org Logo
Massachusetts Municipal Association
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • High school degree or equivalent PLUS one to three years of experience in accounting, bookkeeping, or cash handling
  • OR any equivalent combination of related education and experience that demonstrates the ability to successfully perform the responsibilities of the position
Job Responsibility
Job Responsibility
  • Perform a full range of complex procedural accounting and clerical duties associated with computation, reconciliation and posting to accounts for town collection areas (e.g., Water and Sewer, Parking)
  • Fulltime
Read More
Arrow Right

Care Assistant - Days

Are you ambitious? Do you want something else? Are you looking for new energy? W...
Location
Location
United Kingdom , Poynton
Salary
Salary:
12.75 GBP / Hour
jobs.360resourcing.co.uk Logo
360 Resourcing Solutions
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • No previous experience or qualifications needed
  • Enhanced DBS check in relation to Children and Adults required
Job Responsibility
Job Responsibility
  • Support with personal care needs
  • Help residents take part in a wide range of special interests and activities that support their health and wellbeing such as arts and crafts, watching the footie, drama, musical evenings, gardening, shopping trips and social occasions
What we offer
What we offer
  • Discounts on Shopping, Fashion, Days out, Travel, Entertainment and lots more
  • Flex Earn – Earned wage access
  • FREE face-to-face counselling for you and your family
  • Staff recognition award ceremonies
  • £30 voucher available every month for the nominated Employee of the month
  • Opportunities for training and career progression
  • Salary Sacrifice Pension scheme
  • Blue Light Card – up to 50% discount across 100’s of retailers
  • Access to a FREE eye test and discounted glasses
  • Cashback card – save up to £500 annually
  • Fulltime
Read More
Arrow Right

DPW Highway Equipment Operator

The town of Littleton is seeking qualified applicants for a full-time 40-hour/we...
Location
Location
United States , Littleton
Salary
Salary:
24.56 - 29.54 USD / Hour
mma.org Logo
Massachusetts Municipal Association
Expiration Date
July 17, 2026
Flip Icon
Requirements
Requirements
  • Valid driver's license
  • CDL class B
  • Hoisting license 2B/1C minimum (or ability to obtain within 12 months)
  • Ability to operate heavy equipment, riding mowers, snow and ice equipment, power and hand tools
  • Snow and ice operations, drainage system experience and roadway construction knowledge preferred
Job Responsibility
Job Responsibility
  • Perform routine work assisting in all Public Works construction, maintenance and repair projects
  • Operate heavy equipment, riding mowers, snow and ice equipment, power and hand tools
What we offer
What we offer
  • On call standby stipend
  • Winter standby stipend
  • Licenses and clothing stipends per union contract
  • Overtime available
  • Fulltime
!
Read More
Arrow Right

Grant Accountant

We are looking for a detail-oriented Grant Accountant to join our team in Vernon...
Location
Location
United States , Vernon
Salary
Salary:
Not provided
https://www.roberthalf.com Logo
Robert Half
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Experience managing grant accounting activities, including budget tracking, reporting, and compliance oversight
  • Knowledge of government grant requirements and nonprofit accounting practices, including restricted fund management
  • Ability to prepare reconciliations, journal entries, and financial analyses related to grant-funded operations
  • Familiarity with revenue recognition principles and month-end close processes tied to grants
  • Proficiency with grant management and fund administration in an accounting environment
  • Experience working with Abila MIP or similar nonprofit accounting software
  • Strong analytical skills with the ability to interpret budget variances and maintain accurate financial records
Job Responsibility
Job Responsibility
  • Oversee grant budgets, spending activity, and funding balances to help maintain accurate financial control across active awards
  • Review transactions to confirm costs are properly assigned, permitted under grant terms, and aligned with applicable funding requirements
  • Prepare grant-specific financial schedules, account reconciliations, and supporting documentation for internal review and external reporting
  • Develop and submit financial reports for grantors based on required deadlines, formats, and compliance expectations
  • Support audit activity by organizing records, responding to documentation requests, and assisting with grant-related testing and reviews
  • Partner with program leaders to build grant budgets, evaluate spending trends, and explain budget-to-actual differences
  • Record journal entries and maintain general ledger accuracy for grant revenue, expenditures, and fund classifications
  • Distinguish restricted and unrestricted funding appropriately to support proper accounting treatment and financial reporting
  • Collaborate with development and program teams to provide financial guidance on proposals, reporting obligations, and allowable use of funds
What we offer
What we offer
  • Medical insurance
  • Vision insurance
  • Dental insurance
  • Life insurance
  • Disability insurance
  • 401(k) plan
  • Deferred compensation plan
  • Paid time off for vacation, personal needs, and sick time
  • Paid holidays
Read More
Arrow Right