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Salesforce MCAE Specialist

https://www.roberthalf.com Logo

Robert Half

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Location:
United States , Austin

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Contract Type:
Not provided

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Salary:

Not provided

Job Responsibility:

  • Publish and maintain website content using enterprise-level CMS platforms, ensuring brand consistency, accessibility, and compliance
  • Execute automated campaigns in Salesforce Marketing Cloud Account Engagement (MCAE)
  • Manage site structure, calls-to-action (CTAs), internal linking, and user experience enhancements
  • Participate in website migrations, including audits, mapping, redirects, and SEO preservation
  • Analyze website performance using tools such as GA4 and Search Console, identifying trends and opportunities for improvement
  • Develop and deploy HTML/CSS email templates, ensuring they are clean, responsive, and error-free
  • Execute QA, UAT, and deployment validation of campaigns
  • Manage audience segmentation and list set-up

Requirements:

  • Bachelor's degree in marketing, Communications, Digital Media, or a related field, with 5+ years of relevant experience
  • certifications are a plus
  • 2+ years of experience executing marketing campaigns via content management systems, including WordPress, Umbraco, or Kentico
  • 2+ years of hands-on experience with Salesforce Marketing Cloud Account Engagement (MCAE)/Pardot
  • certification preferred
  • Ability to utilize HTML/CSS for website management, and email marketing
  • Experience in managing site migrations and conducting content audits
  • Excellent writing and communication skills with a focus on detail and accuracy
  • Ability to work independently while successfully collaborating across teams
  • B2B marketing and/or agency experience a plus
  • Experience with MS Dynamics 365 a plus
  • Experience with SEMrush, Ahrefs, Screaming Frog, and paid media a plus

Nice to have:

  • B2B marketing and/or agency experience a plus
  • Experience with MS Dynamics 365 a plus
  • Experience with SEMrush, Ahrefs, Screaming Frog, and paid media a plus
What we offer:
  • medical, vision, dental, and life and disability insurance
  • enrollment in company 401(k) plan

Additional Information:

Job Posted:
May 03, 2026

Employment Type:
Fulltime
Work Type:
Remote work
Job Link Share:

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