CrawlJobs Logo

Salesforce Marketing Automation Specialist

roiltd.co.uk Logo

Return on Investment Ltd

Location Icon

Location:
United Kingdom

Category Icon
Category:
IT - Software Development

Job Type Icon

Contract Type:
Not provided

Salary Icon

Salary:

Not provided
Save Job
Save Icon
Apply Position

Job Description:

We are seeking a highly capable and forward-thinking Marketing Automation Specialist to accelerate the next stage of our marketing automation evolution. This role is central to connecting our CRM, data, digital channels and marketing operations to deliver smarter, personalised and measurable B2B marketing. Sitting within the IT function but working day-to-day with Marketing, Sales, CRM and Data teams, this role acts as the bridge between technical delivery and strategic execution. You will play a key role in shaping how automation supports customer journeys, sales enablement, lead management and attribution across our clients’ B2B ecosystems. This is a hands-on, analytical and collaborative role, perfect for someone who enjoys problem solving, using technology creatively and driving real business impact.

Job Responsibility:

  • Build automated, multi-stage journeys using Engagement Studio based on behavioural, intent and firmographic signals
  • Develop nurture programmes that adapt dynamically to prospect actions and readiness to buy
  • Set up automation rules, triggers and lead routing workflows to improve conversion and sales handover
  • Support integration, synchronisation and troubleshooting between MCAE and Salesforce CRM
  • Ensure clean, accurate and unified prospect, account and activity data across platforms
  • Work closely with IT/CODIFI to enhance integrations, connectors and data flow across the ecosystem
  • Build, refine and maintain lead scoring and grading models
  • Create smart segmentation frameworks and dynamic lists
  • Enable marketing and sales stakeholders to access prioritised, high-quality leads
  • Build and optimise landing pages, forms, email templates and dynamic content blocks
  • Support execution of connected campaigns across email, website, advertising, social and offline event data
  • Ensure campaigns are consistently mapped and synchronised with Salesforce Campaigns for full-funnel reporting
  • Develop dashboards and performance reporting across MCAE and Salesforce
  • Track multi-touch attribution, campaign influence and channel effectiveness
  • Deliver actionable insights to Marketing, Sales and leadership teams
  • Maintain user permissions, role-based access and asset management
  • Uphold best practices across campaign build, naming conventions, folder structures and data hygiene
  • Train, support and guide internal users to drive adoption and platform maturity
  • Test new features, pilot AI and predictive intelligence capabilities, and identify automation quick-wins
  • Contribute to the wider roadmap for our marketing automation evolution
  • Share knowledge across marketing, sales and CRM communities

Requirements:

  • Proven experience with Marketing Cloud Account Engagement in a B2B environment
  • Strong understanding of marketing automation strategy, lead management, nurture flows and lifecycle design
  • Knowledge of Salesforce CRM, campaign structure, reporting and lead data flow
  • Experience with lead scoring, behavioural data, segmentation and dynamic content
  • Good working knowledge of HTML/CSS for building emails and landing pages
  • Strong analytical skills with experience creating dashboards and interpreting performance data
  • Ability to translate technical concepts into business language for non-technical stakeholders
  • Highly organised, detail-oriented and comfortable managing multiple projects
  • MCAE certifications essential
  • certifications across other platforms (e.g. Marketo, HubSpot, Eloqua) a bonus

Nice to have:

  • Curious, proactive and solutions-driven
  • Confident working across IT, Marketing and Sales functions
  • Passionate about data, personalisation and intelligent automation
  • Comfortable driving change and improving processes
What we offer:
  • A collaborative, innovative environment where Marketing Automation plays a strategic role
  • Opportunity to shape the future of our connected marketing ecosystem
  • Ongoing professional development and certification support
  • Competitive salary, healthcare, pension and hybrid working options
  • a £500 annual health and wellbeing allowance to use against products and services to improve your mental or physical wellness such as gym membership, sportswear, wellness apps and additional healthcare cover for dependents
  • access to education bursaries to learn new skills
  • a day off and a voucher to get yourself something nice on your birthday
  • company pension
  • healthcare plans including private medical insurance and dental cover
  • subsidised car purchase schemes available

Additional Information:

Job Posted:
January 11, 2026

Employment Type:
Fulltime
Work Type:
Remote work
Icon
Return on Investment Ltd - All Job Offers
Job Link Share:
Copy Link Icon
Facebook Icon Twitter Icon LinkedIn Icon

Looking for more opportunities? Search for other job offers that match your skills and interests.

Briefcase Icon

Similar Jobs for Salesforce Marketing Automation Specialist

Marketing Automation Specialist

In this role, you will build, implement, and optimize marketing campaigns to dri...
Location
Location
United Kingdom , London
Salary
Salary:
Not provided
https://www.ledger.com Logo
Ledger
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 2+ years of CRM / marketing automation experience
  • Experienced with a Marketing Automation Platform, such as Braze / Salesforce Marketing Cloud / Eloqua / Pardot / Marketo / HubSpot
  • Highly proficient in spoken and written English
  • Exceptional team player - the role requires cooperation with the CRM team and other teams at Ledger on a daily basis
  • An orientation towards creative marketing, as well as an attention to detail
  • Demonstrable experience or interest in the crypto industry
  • It's advantageous if you knowledge in SQL, Liquid Scripting
  • It's a big plus if you come from a FinTech or a trading background
Job Responsibility
Job Responsibility
  • Campaign delivery: Create, manage, analyze and optimize multi-channel marketing campaigns
  • End-to-end campaign/program build management: Initiate and oversee the cross-team collaboration of content creation, design, development, localisation, tracking and delivery of each campaign. Campaigns will be initiated from within the CRM team and across the Ledger organization
  • Delivery process optimization: Find ideas and solutions for automating, optimizing and improving internal processes, by routine analysis and supplying actionable ideas
  • Cross-Functional collaboration: Work closely with product, marketing, sales, and analytics teams to build and effectively deliver a high volume of campaigns
What we offer
What we offer
  • Equity: Employees are the foundation of our success, and we award stock options so you can share in that success as we grow
  • Flexibility: A hybrid work policy
  • Social: Frequent social events, snacks and drinks in our Holborn office
  • Medical: Comprehensive health insurance policy offering extensive medical, dental and vision care coverage
  • Well-being: Personal development, coaching & fitness with our dedicated partners
  • Vacation: 28 days of paid leave per year, in addition to national holidays
  • High tech: Access to high performance office equipment and gadgets, including Apple products
  • Transport: Ledger reimburses part of your preferred means of transportation
  • Discounts: Employee discount on all our products
  • Fulltime
Read More
Arrow Right

Marketing Automation Specialist

In this role, you will build, implement, and optimize marketing campaigns to dri...
Location
Location
France , Paris
Salary
Salary:
Not provided
https://www.ledger.com Logo
Ledger
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 2+ years of CRM / marketing automation experience
  • Experienced with a Marketing Automation Platform, such as Braze / Salesforce Marketing Cloud / Eloqua / Pardot / Marketo / HubSpot
  • Highly proficient in spoken and written English
  • Exceptional team player - the role requires cooperation with the CRM team and other teams at Ledger on a daily basis
  • An orientation towards creative marketing, as well as an attention to detail
  • Demonstrable experience or interest in the crypto industry
Job Responsibility
Job Responsibility
  • Create, manage, analyze and optimize multi-channel marketing campaigns
  • Initiate and oversee the cross-team collaboration of content creation, design, development, localisation, tracking and delivery of each campaign
  • Find ideas and solutions for automating, optimizing and improving internal processes, by routine analysis and supplying actionable ideas
  • Work closely with product, marketing, sales, and analytics teams to build and effectively deliver a high volume of campaigns
What we offer
What we offer
  • Equity: Employees are the foundation of our success, and we award stock options so you can share in that success as we grow
  • Flexibility: A hybrid work policy
  • Social: Frequent social events, snacks and drinks
  • Medical: Comprehensive health insurance policy offering extensive medical, dental and vision care coverage
  • Well-being: Personal development, coaching & fitness with our dedicated partners
  • Vacation: Five weeks of paid leave per year, in addition to national holidays and rest & relaxation (RTT) days
  • High tech: Access to high performance office equipment and gadgets, including Apple products
  • Transport: Ledger reimburses part of your preferred means of transportation
  • Discounts: Employee discount on all our products
  • Fulltime
Read More
Arrow Right

Marketing Automation Specialist

In this role, you will build, implement, and optimize marketing campaigns to dri...
Location
Location
France , Paris
Salary
Salary:
Not provided
https://www.ledger.com Logo
Ledger
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 2+ years of CRM / marketing automation experience
  • Experienced with a Marketing Automation Platform, such as Braze / Salesforce Marketing Cloud / Eloqua / Pardot / Marketo / HubSpot
  • Highly proficient in spoken and written English
  • Exceptional team player - the role requires cooperation with the CRM team and other teams at Ledger on a daily basis
  • An orientation towards creative marketing, as well as an attention to detail
  • Demonstrable experience or interest in the crypto industry
Job Responsibility
Job Responsibility
  • Create, manage, analyze and optimize multi-channel marketing campaigns
  • Initiate and oversee the cross-team collaboration of content creation, design, development, localisation, tracking and delivery of each campaign
  • Find ideas and solutions for automating, optimizing and improving internal processes, by routine analysis and supplying actionable ideas
  • Work closely with product, marketing, sales, and analytics teams to build and effectively deliver a high volume of campaigns
What we offer
What we offer
  • Equity: Employees are the foundation of our success, and we award stock options so you can share in that success as we grow
  • Flexibility: A hybrid work policy
  • Social: Frequent social events, snacks and drinks
  • Medical: Comprehensive health insurance policy offering extensive medical, dental and vision care coverage
  • Well-being: Personal development, coaching & fitness with our dedicated partners
  • Vacation: Five weeks of paid leave per year, in addition to national holidays and rest & relaxation (RTT) days
  • High tech: Access to high performance office equipment and gadgets, including Apple products
  • Transport: Ledger reimburses part of your preferred means of transportation
  • Discounts: Employee discount on all our products
  • Fulltime
Read More
Arrow Right

Marketing Automation Specialist

In this role, you will build, implement, and optimize marketing campaigns to dri...
Location
Location
United Kingdom , London
Salary
Salary:
Not provided
https://www.ledger.com Logo
Ledger
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 2+ years of CRM / marketing automation experience
  • Experienced with a Marketing Automation Platform, such as Braze / Salesforce Marketing Cloud / Eloqua / Pardot / Marketo / HubSpot
  • Highly proficient in spoken and written English
  • Exceptional team player - the role requires cooperation with the CRM team and other teams at Ledger on a daily basis
  • An orientation towards creative marketing, as well as an attention to detail
  • Demonstrable experience or interest in the crypto industry
Job Responsibility
Job Responsibility
  • Create, manage, analyze and optimize multi-channel marketing campaigns
  • Initiate and oversee the cross-team collaboration of content creation, design, development, localisation, tracking and delivery of each campaign
  • Find ideas and solutions for automating, optimizing and improving internal processes, by routine analysis and supplying actionable ideas
  • Work closely with product, marketing, sales, and analytics teams to build and effectively deliver a high volume of campaigns
What we offer
What we offer
  • Equity: Employees are the foundation of our success, and we award stock options so you can share in that success as we grow
  • Flexibility: A hybrid work policy
  • Social: Frequent social events, snacks and drinks in our Holborn office
  • Medical: Comprehensive health insurance policy offering extensive medical, dental and vision care coverage
  • Well-being: Personal development, coaching & fitness with our dedicated partners
  • Vacation: 28 days of paid leave per year, in addition to national holidays
  • High tech: Access to high performance office equipment and gadgets, including Apple products
  • Transport: Ledger reimburses part of your preferred means of transportation
  • Discounts: Employee discount on all our products
  • Fulltime
Read More
Arrow Right

Marketing Automation Specialist

In this role, you will build, implement, and optimize marketing campaigns to dri...
Location
Location
France; United Kingdom , Paris; London
Salary
Salary:
Not provided
https://www.ledger.com Logo
Ledger
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 2+ years of CRM / marketing automation experience
  • Experienced with a Marketing Automation Platform, such as Braze / Salesforce Marketing Cloud / Eloqua / Pardot / Marketo / HubSpot
  • Highly proficient in spoken and written English
  • Exceptional team player - the role requires cooperation with the CRM team and other teams at Ledger on a daily basis
  • An orientation towards creative marketing, as well as an attention to detail
  • Demonstrable experience or interest in the crypto industry
Job Responsibility
Job Responsibility
  • Create, manage, analyze and optimize multi-channel marketing campaigns
  • Initiate and oversee the cross-team collaboration of content creation, design, development, localisation, tracking and delivery of each campaign
  • Find ideas and solutions for automating, optimizing and improving internal processes, by routine analysis and supplying actionable ideas
  • Work closely with product, marketing, sales, and analytics teams to build and effectively deliver a high volume of campaigns
What we offer
What we offer
  • Equity: Employees are the foundation of our success, and we award stock options so you can share in that success as we grow
  • Flexibility: A hybrid work policy
  • Social: Frequent social events, snacks and drinks
  • Medical: Comprehensive health insurance policy offering extensive medical, dental and vision care coverage
  • Well-being: Personal development, coaching & fitness with our dedicated partners
  • Vacation: Five weeks of paid leave per year, in addition to national holidays and rest & relaxation (RTT) days
  • High tech: Access to high performance office equipment and gadgets, including Apple products
  • Transport: Ledger reimburses part of your preferred means of transportation
  • Discounts: Employee discount on all our products
  • Fulltime
Read More
Arrow Right

Sr. Marketing Automation Specialist

The Sr. Marketing Automation Specialist will be the subject matter expert on all...
Location
Location
Canada , Mississauga
Salary
Salary:
80000.00 - 87000.00 CAD / Year
pointclickcare.com Logo
PointClickCare
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Diploma, degree or relevant certifications
  • 5+ years of experience in similar role
  • Experience working in a creative studio, agency, or production environment with familiarity of print, digital, social and video production techniques
  • Proficient at managing multiple projects concurrently
  • Strong communication skills and comfortable working with colleagues at all levels of seniority within the company
  • Must have a sharp attention to detail
  • Strong inter-personal skills
  • Strong analytical skills
  • Focus and on data driven insights and outcomes
  • Hands-on experience in Marketo and SFDC integrations
Job Responsibility
Job Responsibility
  • Hands-on development and execution of journey-based marketing campaigns including campaign assets, segmentation, list management, campaign flow, form creation, testing, tracking, and reporting
  • Ensure that we are operating in compliance with applicable privacy laws such as CASL and GDPR
  • Management of platform performance and database health, including users, roles, workspaces, programs, sync/system errors, tracking, automations, segmentation, channel management, retention policies and privacy policies
  • Work alongside other Digital Marketing Operations analysts and specialists to ensure accuracy of reporting and data governance programs
  • Monitor and update scoring, MQL and lead lifecycle operational programs to support alignment between Marketing, Sales, Customer Success, and other business units
  • Manage integrations, including CRM, event management platform, webinar platform, live chat, and other tools in the technology stack
What we offer
What we offer
  • Benefits starting from Day 1
  • Retirement Plan Matching
  • Flexible Paid Time Off
  • Wellness Support Programs and Resources
  • Parental & Caregiver Leaves
  • Fertility & Adoption Support
  • Continuous Development Support Program
  • Employee Assistance Program
  • Allyship and Inclusion Communities
  • Employee Recognition … and more
  • Fulltime
Read More
Arrow Right

Marketing Specialist – Automation

Prospa is focused on delivering one-to-one communication to our small business c...
Location
Location
Australia , Sydney
Salary
Salary:
Not provided
prospa.com Logo
Prospa
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 5+ years’ experience in marketing, with a focus on CRM and Marketing Automation
  • 3+ years’ experience/confident user of marketing automation platforms (at Prospa deep understanding of Braze/Segment preferred)
  • Strong experience with Salesforce CRM system or similar CRM systems
  • Experience working with fast-paced Sales departments and cross-functional collaboration environments
  • Strong analytical and technical skills
  • Excellent written and verbal communication skills
  • Strong execution skills and attention to detail with the ability to juggle multi-projects at once
  • You’re passionate about driving growth by delivering the best experience to customers
  • Experience delivering projects cross-functionally, ideally with product and sales teams, and being able to lead by influence
Job Responsibility
Job Responsibility
  • Develop creative and functional messaging and communication plans (via email, SMS, etc) to drive upper funnel lead conversion
  • Lead experiments including website recommendations to improve lead conversion
  • Communication programs are developed in collaboration with other Go To Market (GTM) Sales departments and with Product Tribes to deliver and support business objectives
  • Build comms automation touchpoints to enhance user journeys, and help nurture leads both into and through the sales funnel
  • Close collaboration with sales teams to drive an uplift in sales metrics
What we offer
What we offer
  • learning days
  • a learning allowance
  • leadership programs
  • CliftonStrengths workshops
  • digital learning
  • biannual companywide learning weeks
  • fitness initiatives
  • seasonal programs (including flu shots, massages, skin checks, wellness classes)
  • additional “Me Days”
  • access to holistic EAP coaching
Read More
Arrow Right

Marketing Automation Specialist

This role will be responsible for supporting the execution and optimization of e...
Location
Location
United States
Salary
Salary:
Not provided
zionandzion.com Logo
Zion & Zion
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor’s degree in Business, Marketing, Advertising, Communications, or a related field (preferred)
  • Desire to learn and use marketing automation technology (Salesforce Marketing Cloud, Pardot, Marketo, Hubspot, etc.)
  • Extremely strong collaboration skills – with experience working across other Marketing teams, Client Success, Sales, UX, Product, and Data Science
  • Experience with email marketing (preferred, but not mandatory)
  • Proficiency in HTML (preferred, but not mandatory)
  • Proficiency in SQL (preferred, but not mandatory)
  • Highly organized and self-motivated with a sense of urgency
  • Strong independent project management skills
  • Experience working across multiple industries (preferred, but not mandatory)
Job Responsibility
Job Responsibility
  • Develop Marketing Automation strategies for key agency clients
  • Coordinate with Zion & Zion subject matter experts and clients on specific campaign details
  • Build, test, and approve email campaigns using WYSIWYG templated email editors
  • Assist Marketing Automation strategist and Account Manager with related on-going tasks
  • Understand and evaluate campaign metrics and distribute campaign performance to the marketing team with proven ability to define and act upon data-driven insights
  • Plan and perform A/B testing to define and execute enhancements to productivity, conversion rates, programs/campaign ROI, and sales growth
  • Troubleshoot and provide solutions to technical errors and technology misconfiguration
  • Research, test and apply best practices to improve marketing automation performance
  • Author early-stage use-case requirements
Read More
Arrow Right
Jobs by Category
Art and Entertainment Jobs Banking Jobs Call Center Jobs Construction Jobs Consulting Jobs Customer Service Jobs Education Jobs Energy Jobs Finance Jobs Gastronomy Jobs Health and Beauty Jobs Hospitality and Tourism Jobs Human Resources Jobs Insurance Jobs IT - Administration Jobs IT - Software Development Jobs Legal Jobs Logistics Jobs Manufacturing Jobs Marketing, Digital Marketing, SEO, SEM Jobs Media Jobs Nursing Jobs Office Administration Jobs Pharmacy Jobs Physical Work Jobs Public Relations Jobs Public Sector Jobs Purchasing Jobs Quality Control Jobs Real Estate Jobs Research and Development Jobs Sales Jobs
Job Positions Jobs by Country
United States Jobs United Kingdom Jobs India Jobs Canada Jobs Australia Jobs Germany Jobs Ireland Jobs Poland Jobs
Company
Blog About Us Contact
Follow Us
Facebook
X (Twitter)
LinkedIn
Instagram
CrawlJobs Group
ITFlashcards AllDevBlogs
© 2026 CrawlJobs Ltd. All Rights Reserved
Terms & Conditions Privacy Policy