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Salesforce Lead

Germany · Job Posted July 03, 2026
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Job Description

Storyblok is hiring a Salesforce Lead to own Salesforce architecture, execution, governance, data quality, integrations, and release discipline across our GTM workflows. This techno-functional owner moves from business process to system design, build coordination, release control, data quality, reporting impact, and user adoption, owning Sales Cloud and core CRM objects, Pardot / Account Engagement, DealHub CPQ integration, lead-to-cash and quote-to-cash workflows, routing, campaign and lifecycle data, permissions, integrations, and documentation. The role also leads future platform evaluation for Salesforce Data 360, Salesforce Marketing Cloud Advanced, Adobe Marketing Cloud, Oracle Responsys, and related CDP needs, and, if a platform is selected, leads implementation planning and execution with RevOps, Marketing Operations, Data, Finance, Legal, vendors, and external partners.

Job Responsibility

  • Own Salesforce architecture, execution, governance, data quality, integrations, and release discipline across our GTM workflows
  • Own Salesforce platform architecture across GTM workflows, objects, fields, permissions, automations, integrations, and release control
  • Translate RevOps, Marketing Operations, Sales, Customer Success, Finance, and Data requirements into clean system design and controlled execution
  • Maintain governance for new fields, objects, flows, validation rules, permission sets, integrations, reporting dependencies, and documentation
  • Own system design for leads, contacts, accounts, opportunities, activities, campaigns, lifecycle stages, routing, renewals, expansions, and customer handoffs
  • Support lead-to-cash workflows with clear ownership, required fields, source logic, stage rules, assignment logic, and adoption checks
  • Monitor CRM completeness, data freshness, duplicates, routing failures, and workflow friction that creates manual workarounds
  • Partner with Marketing Operations on Pardot or Account Engagement, campaign data, lifecycle stages, scoring inputs, consent, routing, attribution support, and funnel reporting
  • Maintain the Salesforce-side architecture for marketing-to-sales handoffs, campaign member data, source fields, conversion logic, and reporting quality
  • Keep current marketing workflows stable while future marketing cloud and CDP options are evaluated
  • Lead the requirements, scorecard, architecture review, vendor comparison, data governance review, and implementation readiness plan for future customer data and marketing cloud decisions
  • Evaluate Salesforce Data 360, Salesforce Marketing Cloud Advanced, Adobe Marketing Cloud, Oracle Responsys, and related CDP needs against GTM use cases, data model, activation, consent, reporting, integration, cost, and operating complexity
  • If a platform is selected, lead implementation planning and execution with clear phases, owners, risks, testing, migration, enablement, and adoption metrics
  • Own Salesforce-side integration quality for DealHub CPQ, including quote data, approval sync, product lines, opportunity fields, order handoffs, and reporting impact
  • Run release management with intake, solution design, testing, regression checks, deployment, communication, documentation, and adoption tracking
  • Partner with Data on source-to-report logic so Salesforce, warehouse, Finance, and leadership reporting stay aligned

Requirements

  • Bachelor's degree in Information Systems, Computer Science, Business, or a related field, or equivalent practical experience
  • 6+ years in the Salesforce ecosystem, including hands-on administration and solution / architecture ownership in a GTM or Revenue Operations context
  • Salesforce certifications strongly preferred (e.g., Administrator, Advanced Administrator, Platform App Builder
  • Sales Cloud Consultant or Application Architect a plus)
  • Hands-on experience with Sales Cloud, core CRM objects, declarative automation (Flow), permissions, and release / change management across environments
  • Experience with Pardot / Marketing Cloud Account Engagement and marketing-to-sales workflows, and with CPQ tools (DealHub or comparable) across lead-to-cash and quote-to-cash
  • Experience integrating Salesforce with downstream systems (data warehouse, Finance, marketing, order management) and supporting reporting and data quality
  • Familiarity with CDP / marketing cloud platform evaluation (e.g., Salesforce Data 360, SFMC Advanced, Adobe, Oracle Responsys) is a plus
  • Demonstrates AI literacy, with the ability to leverage AI tools to enhance productivity, decision-making, and quality of work while applying sound judgment and critical thinking

What we offer

  • Monthly remote work stipend (home internet costs, electricity)
  • Home office equipment package right at the start (laptop, keyboard, monitor…)
  • Home office equipment upgrade (furniture, ear plugs …) or membership to a local co-working space after your onboarding
  • Sick leave benefit, parental leave and 25 days of annual leave plus your local national holidays
  • Personal development fund for courses, books, conferences, and material
  • VSOP (Virtual Stock Option Plan)
  • The annual international team-building trip, quarterly and monthly online get-togethers
  • As a fully remote company, with work-life balance at its core, you’ll enjoy flexible schedules
  • An international team that loves to have fun at work and works hard together to accomplish shared goals

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