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The Sales Manager is a pivotal leadership role within Hapana's Sales organisation, responsible for building, leading and scaling a high-performing sales team across the ANZ region. This role combines strategic thinking with hands-on coaching to drive new business acquisition, team development and market expansion. As Hapana's presence grows in ANZ, the Sales Manager will be instrumental in establishing our position in a competitive market, while building a repeatable, scalable sales motion that fuels sustainable growth.
Job Responsibility:
Team Leadership & Development: Build and scale the ANZ sales organisation by recruiting, onboarding and developing a high-performing team of 4–8 sales professionals
Lead with impact by fostering a culture of performance, accountability and continuous learning
Coach and mentor through regular 1:1s, pipeline reviews and deal strategy sessions
Champion sales excellence by developing best-in-class playbooks and methodologies
Collaborate cross-functionally with Marketing, Customer Success and Product
Sales Strategy & Execution: Own the ANZ revenue number by driving new business and expansion targets across Australia and New Zealand
Define and execute go-to-market strategies by region, segment and channel
Position Hapana to win by maintaining a deep understanding of the competitive landscape
Continuously refine the sales process
Stay ahead of the market by tracking fitness industry trends
Deliver forecast accuracy through disciplined CRM management (HubSpot)
Engage in key strategic deals, supporting complex negotiations
Partner with Sales Operations to optimise territory design, quotas, commission plans
Strategic Partnerships & Enablement: Work hand-in-hand with Marketing to optimise lead generation campaigns
Collaborate with Customer Success to drive strong onboarding experiences
Influence the Product roadmap by representing the ANZ market voice
Requirements:
5-7 years in B2B SaaS sales
Minimum of 2-3 years in a sales leadership role (Sales Manager, Team Lead, or similar) managing direct reports
Proven track record of building, coaching and scaling sales teams in a high-growth SaaS environment, ideally $1-20M ARR stage
Experience in the local market with strong understanding of local business culture, buying behaviors and regulatory considerations
Quota-carrying background with prior experience as an individual contributor (Account Executive or similar) with consistent overachievement before moving into leadership
Multi-product or multi-segment sales with experience selling to SMB, mid-market and/or franchise customers with different sales motions
Fitness, wellness, or vertical SaaS experience with familiarity with gym/studio operations, or experience selling into the fitness/wellness industry
Competitor knowledge with direct experience with or selling against Mindbody, Glofox, Gympass, ClassPass, Arketa or similar platforms
Start-up or scale-up experience that thrives in ambiguous, fast-paced environments where processes are still being built and iteration is constant
New market expansion that has experience launching or scaling sales operations in new geographic regions (bonus if APAC or ANZ specifically)
Required to be in our Rosebery office a minimum of 3 days per week
What we offer:
Competitive salary, benefits, wellness perks, birthday leave including fitness initiatives and work-life balance policies