Sales Manager (Fmcg - Food)

• Take full ownership of the General Trade (GT) business unit, focusing heavily on driving volume growth with existing wholesalers and distributors while aggressively identifying and opening new markets
• Lead, mentor, and track the daily performance of a field-facing sales executive team to ensure territory coverage and volume targets are maximized
• Conduct regular regional field visits to key wholesalers and distributors across West Malaysia to strengthen long-term commercial partnerships
• Formulate robust sales forecasts, oversee pipeline management, and conduct data-driven sales reviews for presentation to senior management and the Managing Director
• Collaborate closely with a newly designated Trade Marketing counterpart to align on-ground commercial executions with overall brand strategies

• Minimum 5 years of FMCG sales experience, with a focus towards distributor and wholesaler management, as well as traditional/general trade
• Candidates coming from companies specializing in fast-moving food product lines are desirable
• Meticulous analytical and corporate presentation skills
• capable of converting raw sales data into structured forecasting reports and strategic growth plans
• A self-motivated, proactive manager who values operational structure and thrives in a fast-paced, high-volume trading environment

Excellent benefits & incentives package