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Four Seasons Hotel Firenze, a beacon of luxury and sophistication in the heart of Florence, is seeking a dynamic, high-performing Sales Manager – North America to join our exceptional team. This pivotal role is responsible for driving leisure business from the US and Canadian markets, elevating the hotel’s visibility, and securing new and repeat business across key segments. As the Sales Manager for North America, you will be the face of Four Seasons Firenze in your territory, responsible for building strong, lasting relationships with clients and key accounts. You will actively promote and sell our unique offerings through direct phone sales, face-to-face calls, familiarization trips, and participation in events and tradeshows. Your strategic sales efforts will directly impact the hotel’s revenue growth and market share in the competitive ultra-luxury segment.
Job Responsibility:
Cultivate and strengthen relationships with major accounts to drive business and expand market share
Utilize a variety of prospecting tools and company-wide sales programs to generate new business opportunities
Proactively follow up on all inquiries and qualify potential business to maximize transient room nights and ancillary revenue, enhancing RevPAR performance
Develop, implement, and execute strategic account plans tailored to the North American market to meet and exceed revenue targets
Achieve monthly, quarterly, and annual sales goals through outside sales calls, site inspections, and familiarization trips within your assigned territories
Maintain comprehensive product knowledge of Four Seasons properties and competitive market advantages
Conduct customer site inspections and sales presentations, uncovering client needs and offering customized solutions to maximize booking opportunities
Ensure accurate and timely data management in CRM and reservation systems (Opera), maintaining high database hygiene standards
Collaborate with global sales offices, participate in strategy and sales meetings, and contribute to the development of the annual marketing plan
Manage and optimize sales budgets and travel expenses in line with strategic priorities
Requirements:
Legal work authorization to work in Europe is required
Minimum 3-5 years of experience in a Sales Manager role within the luxury hospitality sector, preferably with experience targeting the North American market
Exceptional negotiation skills and strong decision-making abilities
A creative and innovative approach to sales and business development
Deep understanding of the ultra-luxury hospitality segment and discerning clientele
Fluency in English (reading, writing, and speaking)
proficiency in Italian is a plus but not mandatory
Proficient in Microsoft Office (Excel, Word, PowerPoint) and Opera PMS or similar systems
Strong analytical skills and an ability to work independently while collaborating effectively within a team
Nice to have:
proficiency in Italian
What we offer:
Competitive compensation
Comprehensive benefits package
Quality meals at our employee restaurant
Free Uniform or work clothes with dry cleaning available
Employee discounts in our Four Seasons outlets and other suppliers in town
Access to the Wellbeing hotel program
Employee Experience initiatives: from annual themed employee party to many ESG events throughout the year
Excellent Training and Career Development opportunities
Opportunities to build a successful career with global potential