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This role is ideal for someone who thrives at the intersection of data-driven execution and brand storytelling, with experience scaling consumer electronics, wellness, or premium lifestyle brands.
Job Responsibility:
Drive topline growth across website, app, flash-sales, prebooking models, and selective offline retail
Map and improve the entire consumer journey – from discovery to conversion to retention – ensuring habit-building usage of EYVA devices
Lead campaigns across Meta, Google, influencer networks, and affiliate platforms (Cuelinks, Admitad) with focus on CAC efficiency and LTV expansion
Build strategies to increase scan frequency, repeat purchases, and subscription models using tools like GA4, Mixpanel, CleverTap, and CRM workflows
Requirements:
Experience scaling consumer electronics, wellness, or premium lifestyle brands
Experience at the intersection of data-driven execution and brand storytelling
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