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Sales Enablement Manager

efficy

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Location:
Netherlands, Utrecht

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Category:
Sales

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Contract Type:
Not provided

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Salary:

Not provided

Job Description:

We’re looking for a Sales Enablement Manager who speaks fluent Sales to empower our SMB and Mid-Market sales teams (BDR, SDR, ISR) to sell smarter, faster, and with greater impact. This role combines strategic oversight with hands-on execution: you’ll identify performance gaps, design targeted enablement programs and deliver impactful coaching and training experiences. You’ll act as a bridge between sales, product marketing, and revenue operations — ensuring our sellers have the right skills, behaviors, and resources to win. From onboarding to ongoing development, you’ll take the lead in facilitating sessions, coaching, creating content, and driving initiatives that accelerate sales velocity and elevate performance.

Job Responsibility:

  • Sales Academy Certification Program: Design, develop, and manage a full Sales Academy program covering onboarding through continuous development and promotion paths for SDRs, BDRs, and ISRs. Key components include: Onboarding: Finalize and iterate based on the current program
  • Certification Criteria: Define clear, progressive knowledge, skills, behaviors, and tasks for SDR → BDR → ISR and beyond
  • 1:1 Coaching Support: Provide targeted coaching to Sales Hub leadership and reps, using coaching observations to inform ongoing Sales Academy needs analysis
  • Leverage AI insights from tools (Salesloft, Nooks, SecondBody, Leexi, etc.) and collaborate with Sales Leadership to deliver actionable guidance
  • Identify performance gaps together with Leadership and feed learnings back into the evolving Sales Academy framework
  • Onboarding & Training: Lead sessions and exercises focused on sales skills, methodology, go-to-market motions, solution positioning, and competitive differentiation
  • Content & Resources: Create, or guide the creation of, sales content and resources (playbooks, talk tracks, battlecards, toolkits) in collaboration with Product Marketing and RevOps
  • Ongoing Development: Design and execute one-off or ongoing upskilling initiatives to address evolving business needs
  • Ad hoc Sales Events: Take the lead on sales-related content and facilitation for Sales events, such as Sales Kickoffs and summits, and/or partner with internal SMEs and external vendors to execute

Requirements:

  • Proven track record of success in SaaS Sales Orgs
  • Background in Sales Enablement, within a SaaS B2B environment
  • Experience in designing and delivering onboarding or sales academy programs
  • Demonstrated ability to leverage 1:1 Coaching to: Address gaps in skill, behavior, and performance
  • Develop Sales Reps throughout each stage of their career
  • Collaborate with Sales Leadership to leverage AI insights to strategically drive seller’s performance
  • Strong understanding of sales methodologies (e.g., MEDDPICC, SPIN, Challenger, BANT) and how to translate them into practical, day-to-day selling behaviors
  • Skilled facilitator, able to engage both new and experienced sellers in interactive training
  • Ability to create clear, actionable sales resources and programs that drive adoption
  • Strong cross-functional collaboration skills, especially with Sales, Product Marketing, and RevOps

Nice to have:

  • Direct sales experience
  • Track record of driving measurable improvements in pipeline, conversion, or productivity through enablement initiatives
  • Experience supporting an international Sales Team
What we offer:
  • A stable and growing company with an entrepreneurial mindset, where your ideas are valued, and we support you in making them happen
  • High flexibility—hybrid work is part of our DNA
  • State-of-the-art offices where teamwork is the norm
  • International growth opportunities and internal mobility
  • A competitive salary package with a bonus system and a referral program
  • Engaging events: team lunches, after-work gatherings, sports activities, and trips
  • Learning opportunities: languages, technology, product knowledge, sales techniques, and leadership development

Additional Information:

Job Posted:
December 08, 2025

Work Type:
Hybrid work
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