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We’re hiring our first Sales Enablement Lead to build the enablement function from zero and help scale a fast-growing mid-market sales team. This role sits at the intersection of Sales, Growth Marketing, Product Marketing, and RevOps, with a clear mandate: improve speed to productivity, execution quality, and consistency across the sales org. This is a hands-on, high-ownership role for someone who thrives in ambiguity, enjoys building from scratch, and wants to define how a modern sales organization operates as it scales.
Job Responsibility:
Act as the founding Sales Enablement hire, owning the creation of the enablement function, operating rhythm, and core standards from the ground up
Own enablement strategy focused on improving speed to productivity, consistency of execution, and measurable sales effectiveness across a growing team of ~20 mid-market reps
Design, launch, and continuously iterate on new-hire onboarding and ramp programs, including structured 30/60/90-day plans, role readiness expectations, and certification milestones
Build and maintain comprehensive sales playbooks, clearly articulating ICPs, buyer personas, use cases, objection handling, and competitive differentiation in a way reps actually use
Establish and manage a centralized enablement knowledge system as a single source of truth for messaging, materials, and best practices
Partner closely with Sales Leadership on win/loss analysis and deal inspection, translating real deal insights into targeted enablement programs
Work cross-functionally with Marketing and Product Marketing to operationalize talk tracks, battle cards, and certifications, ensuring consistent field adoption
Define and document the ideal seller profile and standardized sales motion, creating clarity around what “good” and “great” execution look like
Focus on scalable programs and frameworks rather than day-to-day rep coaching, which remains with frontline managers
Requirements:
~5+ years of experience in Sales Enablement, Revenue Enablement, or a closely related role supporting 20+ quota-carrying reps
Experience building or significantly evolving enablement programs in a high-growth B2B SaaS environment (Series A–C preferred)
Strong understanding of modern sales motions, methodologies, and what actually drives productivity lift
Proven ability to translate strategy into practical, rep-usable assets and programs
Excellent communication, facilitation, and stakeholder management skills across Sales, Marketing, Product, and RevOps
Nice to have:
We’re also open to high-potential enablement professionals from top-tier sales organizations who have seen best-in-class playbooks in action and are ready to step into a founding role