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This exciting role will result in development and execution of a multi segment sales strategy for the first hotel to open within the newly launched Miiro portfolio. Under the supervision of the Head of Sales and working with the hotel GM, you will be the main sales representative on the ground for London and will play a crucial role in the commercial success of a brand-new hotel in Earl's Court. As Sales Manager you will be responsible for continually maximising the commercial opportunities in all aspects of the hotel including bedrooms, food and beverage and event spaces. You will be working closely with the Head of Sales and wider global team to successfully identify and nurture client relationships and continue to build upon your success to ensure the delivery of budgetary targets
Job Responsibility:
Develop and implement a multi-segment sales strategy to drive revenue, market share, and brand visibility
Build, lead, and inspire a high-performing sales team focused on proactive client engagement and relationship management
Identify new business opportunities across corporate, leisure, and MICE segments, ensuring sustained commercial growth
Collaborate closely with marketing, revenue management, and operations to align sales initiatives with overall business objectives
Represent the hotel and brand at trade fairs, networking events, and industry conferences
Analyse sales performance and market trends to adjust strategies and optimise results
Oversee key client relationships, negotiations, and contracting processes
Support pre-opening sales activity, including launch planning, PR collaborations, and market activation
Requirements:
Minimum 5 years’ experience in a senior sales leadership role, ideally within the London hospitality market
Proven track record in developing and executing strategic sales plans that deliver measurable commercial results
Strong commercial acumen, with the ability to translate strategy into action
Excellent networking, negotiation, and communication skills, with a passion for creating meaningful client relationships
Confident working autonomously within a growing, entrepreneurial brand environment
Proficient in CRM, PMS, POS, and benchmarking systems