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Encore Global Logo Encore Global · Sales

Sales Director - Hotel Services

Canada, Whistler Employment contract 70000.00 - 87000.00 USD / Year · Job Posted July 03, 2026
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Job Description

The Sales Director, Htl Srvcs manages an effective sales team responsible for guiding customers through event experiences, providing solutions that meet their goals and objectives to result in a compelling event experience in assigned venues. Creates and implements effective strategies for revenue growth and customer satisfaction, ensuring team achievement of established targets. Utilizes all available tools to ensure maximum event and revenue capture from assigned customer base. Cultivates and maintains relationships with key hotel personnel to enhance the overall business relationship with hotel. Serves as a resource in large, high-end event production in venue location/region and support team as needed with guidance and training. Lead and support Company initiatives, business strategies and Core Values. This position supervises the Sales Coordinator, Sales Manager, and Sr. Sales Manager and reports to the Director, Event Technology.

Job Responsibility

  • Manage an effective sales team responsible for guiding customers through event experiences
  • Create and implement effective strategies for revenue growth and customer satisfaction
  • Ensure team achievement of established targets
  • Maximize revenue opportunity for assigned customers by creating effective strategies for per-event revenue growth, including upsell and cross-sell opportunities
  • Assist with creating high-end, large event, advanced technology solutions for Encore’s existing and potential customers
  • Assist with preparing and delivering compelling presentations that convey the value of Encore
  • Attend site visits, pre-conference planning meetings, and appropriate venue meetings as necessary
  • Effectively collaborate with vendors and other departments/divisions of the company
  • Understand event cost structure and incorporate into solution designs
  • Cultivate and maintain relationships with customers, venue personnel and various Encore supporting functions and departments
  • Thoroughly research and understand customer history and previous experiences
  • Attend customer meetings, understanding their goals and responding to their questions, concerns, and challenges
  • Actively refer and guide customers through the Encore network
  • Hold sales team accountable to maintaining a healthy pipeline
  • Ensure all known opportunities are in CRM and completely accurate and updated at all times
  • Lead the sales forecasting efforts at home location(s)
  • Learn, adopt and train team on all SOPs related to the role
  • Maintain knowledge of new product/service offerings and emerging technology
  • Create and present information and reports to senior management
  • Effectively manage the performance of the sales team
  • Promote a culture of high performance, accountability and continuous improvement
  • Motivate and energize team members to make proactive decisions
  • Address employee concerns or conflict, maintain adequate staffing levels, and facilitate team development and sales mentorship
  • Serve as the resident expert on the team, providing guidance and support to other team members for large events
  • Ensure the team receives and participates in all relevant sales training

Requirements

  • BS/BA or 3+ years of Encore or equivalent experience required
  • Minimum 3+ years of sales experience required
  • Prior sales experience in audiovisual, technology or hospitality experience preferred
  • Knowledge of sales process required in addition to the ability to read and decipher financial reports and records
  • Minimum of 1 year of supervision or leadership experience required
  • Technical aptitude, computer proficiency and CRM knowledge required
  • prefer CAD and Oracle knowledge
  • Superior communication and presentation skills

Nice to have

  • Prior sales experience in audiovisual, technology or hospitality experience preferred
  • CAD and Oracle knowledge preferred

What we offer

  • Comprehensive insurance options
  • Generous PTO
  • Company-matching 401(k)
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