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The Inside Sales, Sales Development Representative is responsible for lead generation and qualification for all platforms, Chromium, Visium and Xenium, across new and existing academic, government and medical center research institutions as well as biotech/pharma and service providers. Additionally, this role will work independently to engage with new and existing potential customers for platform/product awareness through various channels (e.g., web inquiries, email campaigns, webinars) to generate qualified leads and coordinate with Account Managers, Xenium Capital Specialists and Scientific & Technology Advisors for scheduling meetings and presentations.
Job Responsibility:
Develop and execute independent lead generation strategies, utilizing research techniques to identify high-value prospects
maintaining strong collaboration with the Marketing team to leverage targeted campaigns and optimize lead flow
Responsible for lead generation and qualification for all platforms – Chromium, Visium, and Xenium
Track, report on, and participate in cross-functional initiatives aimed at driving revenue growth
Foster strong working relationships and execute clear process flows for handoffs with cross-functional departments (e.g., Marketing, Product Management) to develop and execute territory-specific sales plans
Support the broader Commercial organization to improve the sales cycle time
Responsible for updating the CRM system to reflect accurate opportunities and pipeline
Requirements:
Bachelor's degree in Biology, Molecular Biology, Biochemistry or related field
equivalent industry experience
0-1+ years experience in inside sales or business development roles
preferably in the academic, life sciences or biotechnology industries
Adept at identifying ideal customer profiles and utilizing various research techniques to generate qualified leads
Skilled at uncovering customer needs and pain points, effectively demonstrating how the company's products and services provide compelling solutions
Proficiency in following established sales methodologies and navigating the sales cycle from initial contact to qualification and opportunity creation
Proficiency in using CRM software and other sales tools for efficient lead management, activity tracking, and reporting
Skilled at coordinating with internal teams to address customers queries in an outbound or inbound sales generation
Outstanding relationship building, interpersonal and communication skills
Proficient with Microsoft Word, Excel and Outlook and CRM database
Fluency in English
ability to speak additional languages highly desirable
Nice to have:
NGS Sales experience
Experience of using SFDC
Proven successful sales experience with a technical product line
What we offer:
equity grants
comprehensive health and retirement benefit programs
annual bonus program or sales incentive program
generous time off
competitive and comprehensive health benefits package