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At Mercell, we're on a mission to revolutionize public procurement, making it accessible and effortless for everyone involved. Imagine a world where public buyers and visionary suppliers come together seamlessly to make a great deal easier and shape the future. That's what we're all about. With a dynamic culture built on continuous growth, trust, and collaboration, Mercell offers an environment where your talents can thrive. You will be part of an international environment with ambitious and dedicated colleagues who are passionate about what they do and supported to be themselves. Together, let's shape the future and create real value for society, one innovative solution at a time. Your Mission: We are looking for two (2) Sales Development Representatives (SDR) to join our Supply -Side Sales team. As a Sales Development Representative (SDR), you will be the engine of our growth across the Swedish market and the first point of contact for public sector organisations looking to transform how they manage procurement through technology. Your focus is the top of the funnel identifying, engaging, and qualifying the right opportunities, and setting Account Executives up for success. You'll be the bridge between market potential and real conversations, working in a fast-paced, KPI-driven environment where your energy and discipline directly shape results. If you thrive on outbound, take rejection in your stride, and are motivated by the idea of building something meaningful in a new market this is your role.
Job Responsibility:
Proactively engage relevant decision-makers across the Swedish market, with a strong focus on warm inbound leads and customer-generated enquiries, complemented by targeted outbound outreach through cold calling, email, and social selling
Generate and qualify new business opportunities, maintaining a strong and consistent pipeline for the sales team
Schedule and hand over high-quality meetings (SQLs) to Account Executives, following structured qualification frameworks
Maintain accurate and up-to-date CRM data in HubSpot, ensuring full pipeline visibility and performance tracking
Continuously refine your outreach strategies and messaging based on market feedback and performance metrics
Requirements:
Previous experience in B2B sales, SDR, or a similar customer-facing role
Strong outbound experience and confidence in high-volume prospecting activities
Experience working with CRM systems (HubSpot or similar) and structured pipeline management
Ability to quickly understand customer needs and effectively qualify opportunities
Comfortable working in a high-activity, KPI-driven environment
Fluent in Swedish and English at professional level
Nice to have:
Highly motivated with a genuine drive to achieve and continuously improve
Resilient and at ease handling rejection in a high-volume outbound environment
Strong communication and objection handling skills
Structured, disciplined, and consistent in execution
A team player who can also work independently and proactively