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At Sportradar, our global sales organisation empowers, elevates and exceeds. We are a passionate and driven team that values client centricity, accountability, teamwork, and integrity. As a Sales Development Representative (SDR), you will play a critical role in fueling our revenue growth by identifying and qualifying new business opportunities. You’ll be the first point of contact for potential clients, helping to shape their understanding of Sportradar’s value proposition. This role is ideal for a motivated self-starter who thrives in a fast-paced environment and is eager to grow within a global sales organisation.
Job Responsibility:
Lead Generation: Identify and engage potential clients through outbound prospecting (email, phone, LinkedIn) and inbound lead follow-up
Qualification: Assess prospect fit based on Sportradar’s ideal customer profiles and qualify leads for handoff to the sales team
Collaboration: Work closely with Marketing and Sales to align messaging, campaigns, and outreach strategies
CRM Management: Maintain accurate records of interactions and lead status in Salesforce
Performance Tracking: Meet and exceed KPIs related to outreach volume, conversion rates, and pipeline contribution
Continuous Learning: Stay up to date on Sportradar’s products, industry trends, and competitive landscape to effectively communicate value to prospects
Requirements:
1–3 years of experience in B2B sales, business development, or a related role (preferably in SaaS, tech, or media)
Strong communication skills—both written and verbal—with the ability to engage and influence
Familiarity with CRM systems (e.g., Salesforce) and sales engagement tools
Self-motivated, goal-oriented, and comfortable working independently and as part of a team
Passion for sports, data, or media is a strong plus
Fluency in English
additional languages are a bonus
What we offer:
The opportunity to contribute to the growth engine of a global sports tech leader
A collaborative and entrepreneurial team culture
Competitive compensation and performance-based incentives
Flexible work environment and global exposure
Clear career path into senior SDR, account executive, or other commercial roles