Sales Development Representative Job at Optimizely (Amsterdam)

Sales Development Representative

Optimizely

Location:
Netherlands , Amsterdam

Category:
Sales

Contract Type:
Not provided

Salary:

Not provided

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Job Description:

As a Sales Development Representative, you will be responsible for driving revenue pipeline through outbound prospecting and following up on marketing sourced leads. As a Sales Development Representative (SDR), you will be responsible for supporting our sales organization by proactively identifying, nurturing, and creating new opportunities with prospects. You will be on the frontlines of the go-to-market organization at Optimizely, acting as the first point of contact with prospects. The SDR team bridges the gap between Marketing and Sales to grow our business by impacting one of the most critical KPIs for the business: accelerated pipeline production and growth. SDRs manage a holistic territory plan together with their Account Executive counterparts to build relationships with in-market buyers in target accounts with our ideal customer profile. Every day as an SDR, you will leverage intent-based data to prioritize and tailor your outreach to prospects, leveraging tools such as Salesforce, Outreach, LinkedIn, and other prospecting tools combined with digital selling techniques to research accounts, identify key contacts, and craft targeted messaging to effectively communicate our value proposition across a wide-ranging portfolio of solutions – including content, commerce, intelligence and experimentation. SDRs work with new prospects to understand their challenges and goals to accurately scope business requirements and facilitate engagement with Account Executives and Solutions Consultants to create a prescriptive follow up plan that translates to new opportunity creation. You will learn technical skills and selling skills that will lay the foundation for your career at Optimizely.

Job Responsibility:

Driving revenue pipeline through outbound prospecting and following up on marketing sourced leads
Supporting our sales organization by proactively identifying, nurturing, and creating new opportunities with prospects
Acting as the first point of contact with prospects
Bridging the gap between Marketing and Sales to grow our business
Managing a holistic territory plan together with their Account Executive counterparts
Leveraging intent-based data to prioritize and tailor your outreach to prospects
Researching accounts, identify key contacts, and craft targeted messaging
Working with new prospects to understand their challenges and goals to accurately scope business requirements and facilitate engagement with Account Executives and Solutions Consultants
Managing a multi-million-dollar book of business, contributing to 50% of overall company-generated pipeline and 20% of all closed-won opportunities
Managing a territory coverage plan of ~100 accounts
Creating individualized, industry- and persona-based outreach
Conducting in-depth corporate research
Performing value assessments with prospects
Demonstrating strong understanding of the marketing technology ecosystem
Researching target account lists and develop strategic outbound approaches
Providing weekly pipeline forecasts to managers and regional Sales Vice Presidents
Consistently achieving daily call, email, and LinkedIn outreach metrics
Partnering closely with field marketing, sales, and presales teams to create and execute account-based engagement programs

Requirements:

German speaking is a must
Adaptability
Coachability
Drive & Achievement
Team Orientation
Process Orientation & Focus
Curiosity
Excellent written and verbal communication skills
Strong internet, email, and Microsoft application skills
familiarity with Salesforce is a plus
Maturity & Professionalism
Bachelor's degree or equivalent experience

Nice to have:

familiarity with Salesforce is a plus

Additional Information:

Job Posted:
February 04, 2026

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