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Join a leading regional manufacturer in FMCG, specialising in beverages and packaged goods. Their mission is centred on delivering high-quality products and achieving widespread market availability across the region. They believe that talent and strong commercial partnerships are the keys to sustained business performance. The company is committed to aggressive market expansion through strategic engagement with distributors and key accounts. This is an opportunity to join an organisation where an individual's ability to drive performance and manage strategic relationships is recognised and rewarded, and where team members are empowered to grow their expertise and passion within the industry.
Job Responsibility:
Identify, recruit, and onboard high-potential distributor partners in target markets to expand sales and distribution reach
Own and manage strategic relationships with key accounts across Modern Trade (MT), Local Key Accounts (LKA), General Trade (GT), and OEM channels
Supervise and support local distributors in Malaysia and regional partners to drive performance and ensure alignment with brand and commercial goals
Conduct regular business reviews, compliance checks, and sales enablement initiatives for partners
Track, analyse, and report on sales performance, trade ROI, and channel profitability
Prepare monthly and quarterly business reviews, pricing proposals, promotional analyses, and strategic recommendations
Support the development of comprehensive marketing and sales strategies to deliver sales KPIs
Propose and implement effective trade marketing activities to drive business goals
Maintain and update the Company website to ensure all updates, product, and company information are accurate and timely
Maintain active communication with internal and external stakeholders to drive alignment, performance, and continuous improvement
Willingness to travel locally and regionally as required to support business operations and partner relationships
Requirements:
Bachelor’s Degree in Marketing, Business Administration, or related field
Minimum 2 years experience sales management and proven track record on achievements of sales
Good & relevant sales and/or trade marketing knowledge on FMCG
Direct experience in managing distributors in GT and/or account management of local Key Accounts
Nice to have:
In category of beverages will be an advantage
Experience in managing online channels will be an added advantage
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