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Reservations Sales Executive

United Kingdom, London · Job Posted July 04, 2026
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Job Description

The Reservations Sales Executive is a key member of the property’s Sales team and serves as a primary point of contact for guests. This role collaborates closely with the Front Office and Food & Beverage teams to deliver seamless guest experiences while maximising revenue opportunities. The position is responsible for managing reservation enquiries, changes, and cancellations across multiple channels (phone, email, and online platforms), while driving revenue growth, customer satisfaction, and Marriott Bonvoy enrolments. In addition, the role supports and manages group enquiries and opportunities, ensuring all business is effectively contracted, up-sold, and transitioned for operational delivery.

Job Responsibility

  • Process all reservation requests, changes, and cancellations received by phone, email, or other method in a timely and accurate fashion
  • Identify guest reservation needs by asking open-ended questions to obtain all necessary information, including Marriott Bonvoy status
  • Verify availability of room type and rate
  • Effectively explain guarantee, special rate, and cancellation policies to callers
  • Accommodate and document special requests when able
  • Describe room accommodation and benefit feature sale amenities to guests
  • Answer questions about property facilities/services and accommodation
  • Follow sales techniques to maximize revenue including personalizing calls, obtaining complete guest needs, suggesting alternate dates or directing guests to sister properties on sold out days
  • Follow up selling techniques and sales strategies to maximize property revenue
  • Provides guests with information about the Bonvoy loyalty program and processes new enrolments
  • Input and access data in reservation systems
  • Verify all reservation information with callers to ensure accuracy, following LQA standards
  • Assign confirmation/cancellation numbers and clearly relay this information to callers
  • Identify repeat guests using appropriate codes and ensure guests are acknowledged as a repeat
  • Follow documented escalation procedures when addressing guest concerns
  • Assign room according to guest request and preferences whenever possible
  • Review out-of-order rooms daily to determine status and estimated date for return to room inventory
  • Ensure rates match market codes and that any exceptions are documented and include an explanation
  • Verify and adjust billing for guests and secure valid payment
  • Organize and coordinate check-in/pre-registration procedures for arriving groups
  • Block Reservations/Groups -Identify any over-commitments by room type
  • Perform duplicate reservation checks
  • Run daily reports, identify any special requests, and check reports for accuracy
  • Maintain and update database containing preferences of repeat and VIP guests
  • Code documents according to company policies and procedures
  • Record, store, and/or analyze information using property software
  • Check figures, postings, and documents for correct entry, mathematical accuracy, and proper codes
  • Organize, secure, and maintain all files and records in accordance with document retention and confidentiality policies and procedures
  • Protect the privacy and security of guests and coworkers
  • Maintain confidentiality of proprietary materials and information
  • Follow company and department policies and procedures
  • Perform other reasonable job duties as requested by Supervisors
  • Actively listen and respond positively to guest questions, concerns, and requests
  • Address guests' service needs in a professional, positive, and timely manner
  • Anticipate guests' service needs
  • Welcome and acknowledge each and every guest with a smile, eye contact, and a friendly verbal greeting
  • Thank guests with genuine appreciation and provide a fond farewell
  • Engage guests in conversation regarding their stay, property services, and area attractions/offerings
  • Speak to guests and co-workers using clear, appropriate and professional language
  • Answer telephones using appropriate etiquette
  • Talk with and listen to other employees to effectively exchange information
  • Support and lead all co-workers and treat them with dignity and respect
  • Handle sensitive issues with employees and/or guests with tact, respect, diplomacy, and confidentiality
  • Serves as the liaison, when necessary, between property and regional/corporate systems support
  • Develops and manages hotel level key stakeholder relationships in a proactive manner
  • Develops and utilizes productive interpersonal and communication skills
  • Comply with quality assurance expectations and standards

Requirements

  • High school diploma or G.E.D. equivalent
  • At least 1-year related work experience

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