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Regional Sales and Marketing Director

United States, New Rochelle 60000.00 - 110000.00 USD / Year · Job Posted May 04, 2026
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Job Description

As our Regional Sales & Marketing Director, you will be at the helm of our sales and marketing efforts, driving the growth of swim lessons and other activities in our competitive region. Your role involves developing compelling marketing programs, implementing cutting-edge sales strategies, leveraging CRM platforms, social media marketing, and event planning to boost brand visibility and sales. You'll also play a pivotal role in developing our sales and front desk teams into top-notch professionals.

Job Responsibility

  • Develop compelling, cross-channel marketing strategies and content
  • Launch innovative sales strategies, taking ownership of the entire sales cycle
  • Develop communications across the customer life-cycle from pre-sales through graduation
  • Build monthly customer communications and updates across multiple channels
  • Exceed industry standards by maximizing sales conversion rates
  • Drive growth through effective lead prosecution using CRM and sales technologies
  • Analyze customer and sales data
  • Lead the training and mentorship of sales and school staff to achieve peak performance
  • Take charge of call center strategies and introduce creative social media and event marketing initiatives
  • Interact with influencers, customer and market data providers and other vendors
  • Collaborate closely with school operational managers to align sales with operational goals
  • Stay vigilant about market trends and competitors, ready to take assertive action

Requirements

  • Bachelor’s degree in Business Administration, Marketing, or related field (Master’s degree preferred)
  • Minimum of 5 years' high-impact sales leadership experience, education or sports sector experience a plus
  • Proven expertise in Call Center management, CRM platforms, text marketing, and sales technologies
  • Mastery of sales funnels, conversion rates, and lead prosecution
  • Proficiency in social media marketing and event planning
  • Outstanding communication, interpersonal, and leadership skills
  • Strong ability to train and mentor teams for peak sales and marketing performance

Nice to have

education or sports sector experience

What we offer

  • 401(k) matching
  • Bonus based on performance
  • Paid time off
  • Competitive Salary and Benefits Package
  • Opportunities for Professional Development and Growth
  • Supportive, Vibrant, and Fun Team Environment
  • Making a Difference: Play a pivotal role in the growth and success of our dedicated staff and young learners

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