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Regional Product Marketing Manager – Finance Automation

Canada, Markham 98400.00 - 120000.00 CAD / Year · Job Posted February 18, 2026
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Job Description

The NORAM Regional Product Marketing Manager is responsible for defining and executing a clear, competitive go-to-market strategy for Quadient’s Finance Automation portfolio, including solutions for Accounts Payable, Accounts Receivable, and Invoice Management. This role owns product positioning, messaging, and go-to-market enablement, ensuring sales and customer-facing teams are equipped with compelling value propositions that resonate with the North American SMB market.

Job Responsibility

  • Define and execute the regional product marketing strategy aligned to global priorities and North American market needs
  • Conduct market research and competitive analysis to inform positioning, messaging, and pricing strategy
  • Shape clear, differentiated product positioning and value propositions for Finance Automation solutions
  • Translate product features into customer-focused benefits through strong, consistent messaging
  • Enable go-to-market teams (Sales, Customer Success, Support, Account Management) with sales tools, battlecards, demos, and presentations
  • Lead product demonstrations and support customer-facing presentations as needed
  • Partner with Marketing to design and execute demand-generation campaigns
  • Support pricing and packaging strategy in alignment with market dynamics and competitive landscape
  • Provide guidance and insight across the product lifecycle, from early-stage offerings to fully mature products
  • Act as the voice of the customer and region, ensuring feedback informs roadmap and GTM decisions

Requirements

  • Bachelor’s degree in Business, Marketing, or a related field (Master’s preferred)
  • 5+ years of experience in Product Marketing, Go-to-Market, or related roles
  • Strong experience in B2B SaaS, FinTech, or finance automation solutions
  • Proven ability to translate technical product features into compelling customer value
  • Experience with competitive analysis, market research, and pricing strategy
  • Excellent communication, storytelling, and presentation skills
  • Strong project management skills with the ability to manage multiple priorities
  • Ability to work independently, take initiative, and drive outcomes in a matrixed environment
  • Proficiency with CRM and marketing tools (e.g., Salesforce, Microsoft Office, enablement platforms)

What we offer

  • Flexible Work: Embrace a hybrid work model blending office and remote setup for a balanced lifestyle
  • Endless Learning: Access global opportunities for growth through our 24/7 online learning platform
  • Inclusive Community: Join our Empowered Communities and engage in our Philanthropy program
  • Comprehensive Rewards: Enjoy competitive Total Rewards covering wellness, work/life balance, and more, including a generous referral scheme
  • Caring for Wellbeing: Access our complimentary employee assistance program for mental health support

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