Regional Marketing Director Job at Camden (Atlanta)

Regional Marketing Director

Camden

Location:
United States , Atlanta

Category:
-

Contract Type:
Not provided

Salary:

Not provided

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Job Description:

The Regional Marketing Director is a creative, organized, analytical marketer with the ability to multitask and influence others. Regional Marketing Directors are the boots-on-the-ground in our marketing team - creating and implementing marketing strategies by working directly with communities and regional leadership to provide recommendations - guiding them on customer experience, reputation management, and advertising with the goal of retaining existing residents and driving prospective residents to Camden’s apartment communities.

Job Responsibility:

Proactively monitor regional, district and community Key Performance Indicators that support guest card, lease and NOI goals
Strategically evaluate input factors and thoughtfully prepare strategies to achieve goals
Responsible for optimizing and maintaining content advertising for designated communities online, including website, Internet Listing Sites, and online directories
Work in partnership with District Managers and onsite Managers to anticipate and respond to marketing needs
Support regional and community marketing efforts by tracking, analyzing and reporting on each community’s results
Attend weekly, monthly and quarterly calls and/or meetings to represent marketing initiatives and support regional and local leadership, as needed
Develop and execute national and regional advertising campaigns and co-create materials in support of ancillary programs and new initiatives consistent with the Camden brand
Manage collateral and digital marketing to ensure effective, consistent and branded approach
Responsible for enforcing Camden’s Brand Guidelines
Responsible for monitoring and enforcing brand standards
Lead, mentor and coach community teams on effective social media practices and reputation management
Manage community photography and videography to differentiate and promote Camden apartment communities
Lead marketing and advertising initiatives for new developments, redevelopments and repositions from start to finish
Participate with ethnographic research and co-creation workshops to enhance our customers’ experiences
Promote positive interactions with regional support and community teams through leadership meetings and other Camden cultural events
Manage regional marketing budgets and offer recommendations regarding local advertising spend
Understanding of the region’s general economics/business/housing conditions that could have an effect on regional, district and community performance

Requirements:

Bachelor’s degree with emphasis in marketing, public relations, advertising or journalism
3 years’ experience in multi-family industry
5 years marketing/advertising
Travel up to 60% throughout regional area
Requires public contact and excellent interpersonal skills
Microsoft Office Suite including Word, Excel, Power Point and Outlook
Use a wide range of property management software and web-based applications
Collaborate with various internal departments
Multitask and follow through with projects in a timely manner
Effectively present marketing strategies to internal teams
Exceptional oral and written communication skills
Present a professional image in accordance with Camden standards

What we offer:

Position is eligible for mileage reimbursement between communities/nest
There is an option to work from home up to two days per week

Additional Information:

Job Posted:
March 14, 2026

Employment Type:

Fulltime

Work Type:

Hybrid work

Camden - All Job Offers

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