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Provincial Senior Living, proudly part of the Discovery Senior Living family of operating companies, manages lifestyle-focused senior living communities. Our company, which was built on our 'Pillars of Excellence,' employs thousands of vital Team Members and is committed to providing a positive work environment and culture that recognizes their value in providing excellent experiences for our residents.
Job Responsibility
Leads sales and marketing efforts for the region including community sales teams' productivity and census building for Provincial Senior Living
Responsible for planning, reporting, goal setting, sales process optimization, sales training, marketing efforts, CRM training, sales program implementation, sales compensation administration
Partners with operational team and community leadership in the recruiting, selection and onboarding of sales talent
Increasing the effectiveness and performance of the sales team
Works closely with community Executive Directors, Regional Vice President of Operations, and corporate team members
Reports on all activities and results to regional operations leaders and Division President weekly
Coaches, trains, and assists with the management of the Director of Sales, Coordinators and associated sales Coaches
Motivates the sales staff through effective leadership and positive reinforcement
Interviews and screens DOS candidates
Manages the mystery shopping and competitive shopping program
Provides Manager on Duty sales training for each community
Maintains accurate competition reports for each community
Supports the design and development of educational modules
Establishes and maintain compensation plans and yearly renewals for appropriate sales staff
Overall responsibility of achieving sales move-in and occupancy budgeted plan for each community
Maintains knowledge of daily census reporting for all communities
Develops sales strategies to meet or exceed predetermined sales
Demonstrates proficiency in all aspects of the CRM system
Listens to recorded inbound sales calls to coach sales staff
Performs community site visit audits and assessment of all sales processes
Visits communities in their region on a regular basis
Assists sales team with implementation at community level with sales and marketing programs/strategies
Ensures that all quarterly competitive analysis plans from DOSs are kept up to date and accurate
Develops marketing strategies to meet or exceed predetermined lead
Assures full accuracy and complete integrity in daily, weekly and monthly sales reviews and approves commission reports for payment
Educates all new and existing DOSs and Coordinators to the standards of the DOS
Ensures ongoing compliance
Ensures that each Sales Coordinator is supporting the DOS efficiently
Ensures compliance with marketing standards
Assists in development of annual community marketing budgets
Reviews monthly marketing financials and budget variances
Oversees and reviews the sales and marketing quarterly planning process
Routinely analyzes and reports on trends and challenges in facilities or markets
Develops and implements comprehensive marketing strategy according to company and budget guidelines
Maintains adequate supplies of collateral materials within budget and company guidelines
Ensures wise use of marketing dollars by effectively analyzing lead and move-in costs per source for region
Performs other duties as assigned by Supervisor
Requirements
Bachelor's degree in Business Administration, Public Relations/Communications, Marketing or related field
Five years selling in a dynamic environment
senior living experience a plus
At least three years' experience in multi-community/regional sales manager role with supervisory experience
Nice to have
Senior living experience
What we offer
Competitive wages
Access to wages before payday
Flexible scheduling options with full-time and part-time hours
Paid time off and Holidays (full-time)
Comprehensive benefit package including health, dental, vision, life and disability insurances (full-time)