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The Regional Business Manager is responsible for sales growth, market expansion, distributor business modeling, financial positioning and go to market strategies for assigned regional distribution partners. This role will develop sales and regional distribution strategies along with marketing communication tactics to ensure execution of programs and market share growth. This position will act as a liaison between assigned regional distribution partners and key customers while working closely with distributor channel leadership, Director of Sales and Power Solutions Managers to create business plans for greater market penetration. The Regional Business Manager coordinates all marketing activities with distribution partners; building, designing and executing the plans needed to grow share within the markets of responsibility.
Job Responsibility:
Drive revenue growth through effective sales negotiation, direct closure strategies, and market opportunity identification
Analyze key business and financial metrics to develop and execute improvement plans across OEM and dealer distribution channels
Identify, attract, assess, and negotiate with potential customers across commercial and industrial segments
Translate complex data and analytical assessments into actionable business initiatives and organizational change strategies
Build and maintain strategic relationships within the region while delivering world-class customer support
Manage, expand, and execute short- and long-term business plans with existing distribution partners
Collaborate with distributors to increase parts, service, and OEM product sales, coordinating marketing and promotional programs
Support sales training, product specifications, new product development initiatives, and serve as SAP Super User as assigned
Requirements:
Bachelor’s degree or equivalent work experience
5 years’ progressive experience in finance or sales related field OR completion of Generac’s sales rotational program (Market Focused Sales Manager)
Strong negotiation, presentation, and executive-level communication skills
Proficient in Microsoft Office with strong verbal and written communication abilities
Ability to work independently in a field-based, home office environment with travel as needed
Strong business, financial, and market analysis skills, including pricing and sales strategy execution
Understanding of complex sales processes, OEM/Dealer distribution, and competitive market dynamics
willingness to relocate if necessary
Nice to have:
Engineering Degree
Master’s Degree
What we offer:
Competitive Benefits: Health, Dental, Vision, 401k and many more
Free onsite gym open Monday through Saturday for Generac employees
Product loan (for up to 4 days) and discount programs