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The Regional Business Manager (RBM) reports directly to the VP of Sales, Non-Acute with DS and is responsible for managing and directing a regional sales team consisting of Diagnostic Solutions Point of Care Specialist and Point of Care Key Account Managers, specialized in total account management selling activities for all defined products within the DS Point of Care Product Portfolio in hospitals and Non-Acute settings within the assigned territory. The primary goal of the RBM is to lead and develop a high-performing team to achieve financial and business objectives within the region. As a Sales Leader, the RBM has full accountability for driving market share growth for the entire P&L and enhancing sales growth in the assigned region. Sales growth will be achieved through protecting the base business while simultaneously growing competitive share. This leader is responsible for leading a winning culture, building a high-performing team, and evaluating the sales growth in the assigned region.
Job Responsibility:
Coordinate and implement business strategies through a regional sales team to achieve revenue, profitability, and placement objectives for assigned instrumentation and reagent product lines
Promote an inclusive work environment—Respect and value diversity among the team and use differences to improve regional performance and the working environment
Recruit, train, develop, and mentor a regional team of sales professionals specializing in selling BD’s Non-Acute Point of Care products and portfolio
Recruit, train, develop, and mentor Non-Acute Point of Care Specialists and deploy their resources in defined key accounts to accelerate the sales process and provide clinical consultation as needed
Identify, hire & develop a strong talent pipeline to build a sustainable high high-performing team
Routinely engage in joint sales calls with a team to mentor and improve sales skills
accelerate the sales cycle and overall performance of the sales territories
Provide accurate and timely forecasts of product sales by unit and revenue for the region
Ensure consistent implementation of key sales management processes
Collaborate with BD Strategic Customer Group (SCG), Sales Specialists, IDS Director of National Accounts (DNAs), and other business partners to drive conversion and compliance of local accounts affiliated with national and large regional accounts, and or regional accounts
Handle regional expenses within budgeted/forecast guidelines
Organize and lead regional meetings on a regular basis, both virtual and in-person
Key Opinion Leader for development within the region
Advise marketing and other internal teams on commercial activities, including competitive intelligence and the voice of the customer
Successfully communicate market information multi-directionally throughout the DS organization and the BD Matrix
Requirements:
Bachelor’s degree, master's degree preferred
3+ years previous sales management experience, or relevant proven leadership experience
3+ years of clinical market sales, financial or technical selling experience
non-acute selling experience preferred
Five to ten years of total medical sales experience
Experience attaining and exceeding overall sales plan quotas, profitability, as well as, other assigned duties
Proficiency in Salesforce.com CRM and MS Office, including but not limited to: MS Teams, MS Excel, MS Word, MS PowerPoint
Ability to travel up to 75% of the time
Experience working in a team selling environment or on cross functional teams
Ability to work with and develop relationships at the C-Suite level
Ability to use interpersonal savvy to work all levels in the organization, to include but not limited to, internal resources / teams
Proven successful capital management knowledge and experience
includes ability to develop and implement customer sales