Public Relations Manager Job at AMD (Tokyo)

Public Relations Manager

AMD

Location:
Japan , Tokyo

Category:
-

Contract Type:
Not provided

Salary:

Not provided

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Job Description:

AMD is seeking a Public Relations Manager to lead and execute PR activities in Japan across our full product portfolio, including Data Center, Client, Graphics, and Embedded. This role is responsible for driving in-market communications strategy and execution, including product launches, review programs, and ongoing media engagement. You will work closely with a local PR agency while maintaining direct relationships with key Japanese media and influencers. Reporting to the Asia Pacific & Japan Communications Lead, you will play a critical role in shaping AMD's reputation in Japan—ensuring messaging is locally relevant, culturally appropriate, and aligned with global priorities. You will also partner closely with local sales, marketing, and regional/global communications teams to support events, executive visibility, and integrated campaigns.

Job Responsibility:

Plan and execute PR programs in Japan to support product launches, New Product Review Programs (NPRP), and ongoing awareness across AMD's portfolio
Build and maintain strong relationships with Japanese media, as well as bloggers and content creators
Act as a key point of contact for local media inquiries, briefings, and interview opportunities
Manage end-to-end review programs, including product seeding, media briefings, and coverage tracking
Localize global messaging and materials to ensure relevance, clarity, and cultural appropriateness for the Japan market
Partner with APJ Communications, HQ Product PR, Corporate Communications, and local sales and marketing teams to align priorities and execution
Develop local PR campaigns, media events, and executive engagements in Japan
Manage external PR agency partners to deliver against agreed objectives and KPIs
Monitor media coverage, industry trends, and competitor activity in Japan
provide insights and recommendations to internal stakeholders
Support issues management and ensure all communications adhere to AMD policies and guidelines
Track, measure, and report PR performance, including coverage quality, sentiment, and impact
Collaborate with ecosystem partners (OEMs, ODMs, system integrators, ISVs) to amplify AMD messaging in the local market

Requirements:

Native-level Japanese and professional fluency in English (written and spoken)
Proven experience in PR, communications, or media relations, ideally within technology or related industries
Strong understanding of the Japanese media landscape and established media relationships preferred
Experience working with global teams and adapting global messaging for local markets
Experience managing PR agencies and external partners
Ability to manage multiple projects in a fast-paced environment with strong attention to detail

Additional Information:

Job Posted:
May 05, 2026

Work Type:

Hybrid work

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