Public Relations and Social Media Specialist

• Build, protect and enhance clients’ reputations through a wide range of initiatives, with particular emphasis on social media activities
• Manage multiple projects for multiple clients from concept to completion by anticipating challenges, troubleshooting problems, proposing solutions, offering client counsel, overseeing quality, and ensuring deadline and budget adherence
• Maintains a perspective and develops processes for measuring social media program efforts
• Actively follow the landscape for social media and effectively advise internal colleagues and clients on the latest trends and best practices
• Develop and manage client budgets and work with finance on project billing and reconciliation

• Five plus years of experience
• Previous experience in communications with background in journalism, nonprofit, or at an agency working across multiple clients
• Paid social ads experience with Facebook, LinkedIn, YouTube, Snapchat and TikTok, including being able to set up and optimize campaigns and manage the billing and invoicing
• Experience with a variety of digital and/or social media management or monitoring platforms, including (but not limited to): Google Analytics and Data Studio/Google Looker Studio
• Meltwater
• Critical Mention
• Agorapulse
• and Sprout Social
• Experience analyzing and reporting on social media metrics
• Demonstrated ability to write, edit and proofread to create high-quality internal and external communications content
• strong writing and organizational skills are musts
• Demonstrated ability to coordinate with internal and external teams
• Proven record of building and implementing social media programs, ideally with both organic and paid efforts
• Ability to gain understanding of key client information, including general business strategy, financial position, industry trends and issues, products/ services, key opinion leaders, customers, and competitors

Ideal candidate will have specialty expertise in social media but bring broader marketing & PR skills, such as media relations, branding or website experience

• Employee Stock Ownership Plan (ESOP)
• great benefits
• opportunities to learn and grow
• flexibility to balance life in and out of the office
• hybrid schedule includes two in-office days and three remote workdays per week