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General Motors is seeking a Public Affairs Communications Leader to drive state and local storytelling and help execute campaign-style public affairs work across national and local markets. You’ll shape how GM shows up in key communities by translating enterprise priorities into locally relevant stories across earned, owned, and paid channels. You’ll partner closely with manufacturing communications, policy, and marketing teams to strengthen GM’s reputation.
Job Responsibility:
Lead state and local public affairs storytelling that strengthens GM’s reputation in key communities and helps manage policy and labor-related risk
Translate GM’s economic, jobs, and manufacturing priorities into consistent, locally relevant coverage across earned, owned, and paid channels
Execute campaign-style public affairs work in partnership with policy, marketing, and manufacturing communications teams
Build and sustain strong relationships with reporters in priority labor, manufacturing, and policy markets
Spot and pitch stories ranging from fast-moving developments to longer-lead features on investment, innovation, and workforce
Support communications around sensitive local issues with care, speed, and sound judgment
Track message pull-through and results to refine storytelling and improve impact over time
Requirements:
8-10+ years of experience in communications, public relations, public affairs, or a related field
Outstanding writing, storytelling, and media relations skills, with a track record of securing impactful, high-profile coverage
Experience driving state and local media engagement and proactive pitching
Ability to navigate a large, complex organization and influence senior leaders effectively
Sound judgment and comfort handling sensitive or high-stakes situations