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We are seeking a strategic, process-oriented Proposals Lead to build a high-performing proposals function within our Marketing department. Reporting to the Marketing Operations Manager, this role is a key architect of our mission to transform every customer touchpoint into an exceptional brand experience. The Proposals Lead will be instrumental in developing scalable proposal processes, cultivating a collaborative team environment, and producing persuasive, high-quality proposals that reflect our brand and values. This is a foundational role, aligned with our vision to instill brand loyalty and create customers for life. As the Proposals Lead, you’ll shape a critical function that sits at the intersection of marketing, sales, and customer engagement. You’ll lead with purpose, creativity, and a strategic focus—helping us deliver proposals that aren’t just compliant, but compelling. Your work will directly contribute to our vision of creating customers for life by making every proposal a reflection of our brand excellence.
Job Responsibility:
Build the proposals function from the ground up— designing workflows, developing a governance model, developing content systems, and assembling team members
Create scalable, efficient proposal processes that reflect our move with urgency value while ensuring excellence
Lead the end-to-end development of proposals that are on-brand, customer-centric, and strategically crafted to win business
Collaborate cross-functionally with Sales, Sales Ops, Legal, and SMEs to develop high-impact proposals that consistently reflect our messaging and customer value
Write, edit, and refine proposal content, ensuring clarity, consistency, and alignment with our brand mission of delivering exceptional experiences
Maintain a dynamic content library, including reusable proposal elements, product messaging, visuals, and customer success stories
Establish and track KPIs (response times, content utilization) to continuously improve performance, foster positivity, and demonstrate strategic impact
Champion the proposal function as a strategic marketing asset that connects closely with brand, sales and marketing to know your target and deliver tailored value
Requirements:
Bachelor’s degree in Marketing, Communications, Business, or related field
7+ years of experience in proposal development or related marketing roles
experience leading or building a team strongly preferred
Demonstrated success in establishing and optimizing proposal processes, content systems, and team workflows
Excellent writing and editing skills, with a talent for persuasive storytelling and customer focus
Strong organizational and project management capabilities, with the ability to juggle multiple priorities and act decisively
Background in B2B marketing, sales enablement, or RFP-heavy industries is a plus
Experience with marketing collaboration tools and proposal management platforms
Nice to have:
Background in B2B marketing, sales enablement, or RFP-heavy industries
Experience with marketing collaboration tools and proposal management platforms
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